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3Q08 Taiwan Mobile Forecast, 2008 ? 2010
IE Market Research Corp., July 2008


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Far Eastone will continue to have the highest data ARPU in Taiwan’s mobile operator space

This Mobile Forecast on Taiwan provides over 65 operational and financial metrics for the Taiwan wireless market. We cover quarterly historical data starting in 1Q2004 and ending in 1Q2008. We also provide four-year forecasts at the operator level going out to 2010. Operators covered for Taiwan include: Chunghwa Telecom, Taiwan Cellular Corp, Far Eastone, FiTel, APT, and VIBO. Our Mobile Forecasts are updated quarterly and are available for one-time delivery or through regular updates.

Notable highlights of the 3Q08 Taiwan Mobile Forecast include:

- During the forecast period of 2008 - 2010, the total subscriber base in Taiwan will increase from our projected 24.6 million to our forecasted 25.1 million in 2010. Wireless penetration levels in Taiwan will remain roughly the same over the next few years at 105.7%.
- Market shares (by subscribers) of major operators will remain stable over the next several years in Taiwan. Chunghwa Telecom, Taiwan Mobile, Far Eastone, FiTel, and APT will continue to have approximately 35%, 25.5%, 25.5%, 6% and 4.5% of the market respectively.
- Chunghwa Telecom will continue to enjoy the lowest monthly churn rate in Taiwan in 2010 at 1.0%.
- Although overall ARPU will be similar across operators, Far Eastone will have the highest Data ARPU among its competitors at US$ 3.78 in 2010.



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