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Supplying BMW 2013 - Product Image

Supplying BMW 2013

  • Published: July 2013
  • Region: Global
  • 103 Pages
  • SupplierBusiness

It is not simple good fortune that has seen BMW rise to become the current number one global premium vehicle manufacturer. Starting with inspired design and impeccable build quality, the OEM has gone on to introduce a series of innovative technologies that have served to develop an enviable market reputation around the world.

In order to meet increasing customer demand in various key markets, the OEM has invested in a series of local production plants. These combine both the latest production expertise from Germany with local market features to deliver a product that is both intrinsically solid while also incorporating a range of surprise-and-delight elements that appeal to local customers.

To source these innovations, BMW has relied on its own in-house technology development, but a far greater percentage of individual items are developed and delivered by tier suppliers, many of which have been working with the company since its inception. Yet there are still opportunities for companies with new ideas to work with BMW, as the OEM is actively searching for improved versions of existing technologies and wholly new ideas that will continue to give the OEM its market edge READ MORE >

1. Overview
- Global market overview
- Financial data
- BMW Group financial overview

2. Product and platform strategy
- Strategy review
- Major model programmes
- 3-Series
- 5-Series
- 7-Series
- X-Series
- Z-Series
- 1-Series
- Mini
- Platform strategy
- Major platforms
- L7 (3-Series, X3, 4-Series, 1-Series, 2-Series)
- L6 (5-Series, 7-Series, 6-Series, Rolls-Royce Ghost and Wraith)
- L2 (X1, Z4)
- L3 (Mini Hatchback, Cooper, Clubman, Coupe, Roadster, Countryman, Paceman)
- L4 (X5, X6)
- Component sharing
- Volume planning

3. Production strategy
- Production strategy overview
- Manufacturing network
- Germany
- United States
- China
- United Kingdom, The Netherlands, Austria
- South Africa
- CKD Build Locations
- Internal supply network
- Modularisation strategy
- Supplier parks
- Cluster of reference
- Strategies for manufacturing efficiency

4. Purchasing strategy
- Purchasing strategy overview
- Levels of vertical integration and outsourcing
- Purchasing organisation
- Purchasing offices
- Key purchasing personnel
- Purchasing budget

5. Supplier selection
- Supply base development
- Major and strategic suppliers
- Supplier selection criteria
- Working with the BMW Group

6. Global sourcing
- Policy and plans
- Europe
- China
- United States
- India

7. Pricing policy
- Cost reduction programmes and strategies
- Payment terms
- Raw material price management

8. Quality management
- Quality level
- Quality management systems
- Integration into product development
- Management of sub-suppliers
- Supplier awards
- Efficient Dynamics
- Lightweight Construction
- Connected Drive
- New Technology Experience
- Quality
- Productivity
- Sustainability
- Special “Innovation Partnership Award”

9. Technology
- Technological positioning
- Areas of focus
- R&D spending
- R&D organisation
- Access to supplier technology
- Approach to alternative fuels, electrification and fuel cells
- Special vehicle development

10. Interviews
- Frank Weinstroth, BMW spokesperson for Suppliers, Logistics and IT
- Mart Verschoor, vice-president of engineering at BorgWarner

11. OEM-Supplier survey results
- Introduction to the SuRe Index
- Methodology
- Executive summary
- Profit potential
- OEM LEVEL
- Organization
- OEM LEVEL
- Trust
- OEM LEVEL
- Pursuit of excellence
- OEM LEVEL
- Outlook
- OEM LEVEL

12. Global footprint

13. Forward Model Programmes

14. Major suppliers

Note: Product cover images may vary from those shown

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