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Case Study: yuMobile (Essar Telecom) selects a pre-integrated CRM/billing platform for Kenyan greenfield operation

  • ID: 2303914
  • September 2012
  • Region: Kenya
  • 8 Pages
  • Analysys Mason Group

For greenfield operations, choosing best-of-suite rather than best-of-breed solutions can enable significant cost savings in terms of upfront solution licensing costs and integration costs.

yuMobile launched a greenfield mobile operation in Kenya in 2008. It looked for a cost-effective solution for CRM and billing that could be quickly implemented, and decided on a pre-integrated CRM/billing system.

This case study provides:

- a description of the operator description and analysis of the project business drivers
- a brief description of the operations and software strategy
- a deployment summary
- key business benefits and learnings.

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

PLEASE SELECT A FORMAT

  • Quick Help: The report will be emailed to you. The report is sent in PDF format. This is a 1-5 user licence, allowing up to five users have access to the product.

  • Quick Help: The report will be emailed to you. The report is sent in PowerPoint file format. This is a single user license, allowing one specific user access to the product.

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