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In-depth UHD TV Makers' Market Strategy Analysis (2013-2016) - Product Image

In-depth UHD TV Makers' Market Strategy Analysis (2013-2016)

  • ID: 2669474
  • September 2013
  • 339 Pages
  • SNE Research

FEATURED COMPANIES

  • AUO
  • Changhong
  • Hisense
  • Panasonic
  • Samsung
  • Sharp
  • MORE

UHD TV Makers' Market Strategy Analysis (2013-2016) is an in-depth study on panel and set technology trends and producers' strategies.

LCD UHD TVs shipped close to 1.2 M pcs from January to August of 2013 in the panel base. The UHD TV panel shipment penetration accounts for 0.8% (Korea 4.7%, Japan 0.6%, Taiwan 81.4% and China 13.3%) of the total TV panel shipment. In August, this panel shipment rose to 353K pcs per month. This research foresees that the increase panel shipment trend could result in a total figure of 2.6M units for 2013.

China is a major market for UHD TV sets. Currently, Taiwanese and Chinese producers are entering the UHD TV market in order to increase the market share. Their UHD TVs tend to be low-end (60Hz) and largely inexpensive price range focused products. However, Japanese and Korean UHD TV producers will lead the market with various product line-ups and aggressive price strategies.

During the IFA 2013, large TVs over 55"" to 110"" was the major news for the TV market (LCD: 110"" 98"" 85"" 65"" OLED: 77"" 55"". LGE (77""UHD OLED TV) and SEC (55""UHD OLED TV) demonstrated their latest prototype UHD OLED TV at the IFA 2013. As forecast, READ MORE >

Note: Product cover images may vary from those shown

FEATURED COMPANIES

  • AUO
  • Changhong
  • Hisense
  • Panasonic
  • Samsung
  • Sharp
  • MORE

1. Overview
1. Display Development Trend
2. Display Product Trend
3. Display Technical Trend
4. Historical Trend of TV (1) - (2)
5. Mega Trend of TV Set
6. TV Market demand Forecast (1) - (4) (Over all, UHD, OLED)
7. What is UHD ? (1) - (3)
8. Introduction of UHD (1) - (6)
9. UHD OLED TV
10. UHD LCD TV (1) - (4)
11. UHD Ecosystem (1) - (2)
12. UHD Broadcasting Status (1) - (2)
13. Why UHD TV ? (1) - (3)

2. Upcoming Display Status & Analysis
1.Large Size Future Products (1) - (9)
2. LCD Makers??UHD Panel BP by size in 2013
3. LCD Makers??UHD Panel MP & Developing Status in 2013
4. UHD LCD TV Panel Value Chain
5. UHD LCD TV Set Makers??MP schedule & Panel Price
6. UHD LCD TV Panel Spec (Frame Rate)
7. UHD TV Price (Korea, US)
8. UHD TV Set Price (China)
9. UHD Panel PPI compare to FHD panel
10. UHD Panel Shipment

3. Technology Analysis of UHD

- LCD -
1. Conversion Technology(CSOT)
2. Conversion Technology(Innolux) (1) - (5)
3. One Chip Solution
4. Up-Scaling (Up-converting)
5. Scaling Technology
- Samsung : Quad-Detail Enhancement
- Sony : X-Reality PRO
- Sharp : ICC(Integrated Cognitive Creation)
- Toshiba : CEVO Engine
6. UHD Contents
- Sony / Samsung
7. UHD Mechanical Design
- Innolux (1) - (5)
- AUO (1) - (2)
8. HCG(High Color Gamut) Comparison
9. MMG (Multi Model Glass) (1) - (2)

- OLED -
1. OLED Structure (RGB, WHITE, Hybrid)
2. RGB vs White OLED Comparison (SDC vs. LG Display)
3. Sony (UHD OLED)
4. Panasonic (UHD OLED)
5. Technology Comparison & Alliance
6. Bottom Emission vs. Top Emission
7. Small Mask Scanning Technology
8. AMOLED Manufacturing Technical Roadmap
- AMOLED Color Patterning Progress
- Breakthrough of Color Patterning
- TFT Backplane Technology for AMOLED
- Comparison of Encapsulation
9. Current Approach for Large OLED TV

4. TV Panel Makers Strategy and Line-up
1. LG Display (1) - (2)
2. SDC(1) - (3)
3. AUO (1) -(6)
4. Sharp (1) - (9)
5. Panasonic (1) - (3)
6. Innolux (1) - (3)
7. BOE (1) - (3)
8. CEC Panda (1) - (3)
9. CSOT (1) -(4)

5. Recent UHD TV Set Trend at IFA 2013
1. Samsung (1) - (5)
2. LGE (1) - (6)
3. Sony
4. Philips
5. Panasonic
6. Sharp
7. Changhong
8. Haier
9. Hisense (1) - (2)
10. TCL(1) - (2)

6. Insight of Upcoming Display
1. Which is the Magic Size of UHD ? (1) - (3)
2. UHD LCD TV issues
3. OLED TV issues
4. Issues for Korean Producers(LGE/LG Display)
5. Issues for Korean Producers(Samsung/Samsung Display)
6. Future Scenario (1)
7. Future Scenario (2)
8. Future Scenario (3)

* Special Session (1): CES 2013 Round up
1. Samsung (1) - (10)
2. LGE (1) - (11)
3. Sony (1) - (8)
4. Panasonic (1) - (7)
5. Sharp (1) - (7)
6. Toshiba (1) - (7)
7. Changhong (1) - (2)
8. Haier/Konka/Skyworth
9. Hisense
10. TCL

* Special Session (2): OLED SUBMIT 2013
1. Sony (1) - (18)
2. LG Display (1) - (19)

* Special Session (3)
1. Sony Empire (1)
2. Sony Empire (2)
3. Sony Empire (3)
4. Sony Empire (4)

* Appendix
1. Panelization for 40
2. TV Panel/Set Makers Business Plan (2012 vs. 2013)
3. HEVC(High Efficiency Video Coding) (1) - (2)
4. Sony (X-Reality Pro)
5. Miracast, WIDI, Smart Share (LGE)
6. Next generation Broadcasting Roadmap(Korean Government)
7. Super Hi-Vision (1) - (3)
8. Panasonic (UHD Tablet)
9. Recommend TV Viewing distance (Toshiba)
10. Toshiba UHD(4Krowud)
11. Panasonic (IPS-Pro-Next) (1) - (5)
12. Panasonic (APD) (1) - (3)
13. JDI (High Resolution) (1) - (3)
14. Sharp UV²A (1) - (2)
15. Sharp IDP(Information Display Panel)
16. LGE TV Technology (Nano) (1) - (2)
17. Cinema Scope (1) - (2)

Note: Product cover images may vary from those shown

- AUO
- BOE
- CEC Panda
- CSOT
- Changhong
- Haier
- Hisense
- Innolux
- LGE
- Panasonic
- Panasonic
- Philips
- SDC
- Samsung
- Sharp
- Sharp
- Sony
- TCL

Note: Product cover images may vary from those shown
Note: Product cover images may vary from those shown

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