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Research on China’s K12 Tutoring Market, 2011-2015 Product Image

Research on China’s K12 Tutoring Market, 2011-2015

  • ID: 2368820
  • December 2012
  • Region: China
  • 91 Pages
  • Huidian Research

FEATURED COMPANIES

  • Beijing Jinghua School
  • Beijing Xinganxian School
  • Juren Educational Group
  • WWW.e12.com.cn
  • WWW.etiantian.com
  • www.k12.com.cn
  • MORE

The composition of the K12 training industry chain is divided into upstream (Children training materials suppliers, office leasing and teacher resource) and downstream (school-age children and their parents). For a long time, K12 training institutions rely on the products and operations to manage the industry itself; but in the short-term, the foothold of the industry needs to rely on marketing.

Primary and secondary school tutoring market in China has increased from CNY 123.8 billion in 2007 to CNY 283.4 billion in 2011; the market growth rate is significant.

At present, the number of pupils across the country is 99.26 million; the number of junior school student is 50.67 million; the number of senior high school student is 46.87 million. If 30% of the monthly consumption amount of each child is educational spending, the market prospects of primary and secondary school training market is CNY tens of billions even hundreds of billions. Driven by the huge market demand and development space, many venture capital firms and angel funds have been quietly involved in primary and secondary schools training market. But it is this huge educational spending that promotes the birth READ MORE >

FEATURED COMPANIES

  • Beijing Jinghua School
  • Beijing Xinganxian School
  • Juren Educational Group
  • WWW.e12.com.cn
  • WWW.etiantian.com
  • www.k12.com.cn
  • MORE

1. Overview of K12 Tutoring Market
1.1 Overview
1.1.1 Classification
1.1.2 Development History
1.2 Value Chain Analysis of K12 Tutoring Industry
1.3 Background Analysis of K12 Tutoring Market
1.3.1 Tutoring is Effective Supplement to Traditional Classroom Teaching Resources
1.3.2 Large Market Space, Win at the Starting Point

2. Development Environment Analysis of K12 Tutoring Industry in China, 2010-2011
2.1 Macro Economic Environment Analysis, 2010-2011
2.1.1 Economic Development Status
2.1.2 GDP
2.1.3 Fixed Assets Investment
2.1.4 Import and Export Volume and Growth Rate
2.1.5 China Macro-economy Development Forecast
2.2 Policy Environment Analysis of K12 Tutoring Industry in China, 2010-2011
2.2.1 Education Policy Review, 1978-2009
2.2.2 The Non-effectiveness Exist in the Implementation of Education Policy
2.2.3 “New Education Assistance Policy” Provides a Pull for Education Development
2.2.4 No Tutoring Regulation in China
2.3 Social Environment Analysis of K12 Tutoring Industry in China, 2010-2011
2.3.1 Population Environment Analysis
2.3.2 Educational and Cultural Environment Analysis
2.4 The Number of Graduates and Employment Situation in China in Recent Years

3. Operating Situation Analysis of K12 Tutoring Industry in China, 2010-2011
3.1 The Overall Operating Situation
3.1.1 Development Stage
3.1.2 Cyclicity Analysis
3.1.3 Strength, Weakness and Risk Analysis
3.2 Lightspot Analysis
3.2.1 Operating Mode
3.2.2 Venture Capital Accelerates Enterprises Expansion
3.3 Dynamic Analysis of the Market
3.3.1 Great Value in Exploring K12 Tutoring Market
3.3.2 The Traditional Mode of Education Cannot Meet the Learning Needs of All Students
3.3.3 Make Full Use of the Network to Construct Education Information Platform
3.3.4 Large Market Demand in the Second and Third Tier Cities
3.4 Features and Advantages Analysis of “Online Tutoring” in China, 2010-2011

4. China K12 Tutoring Subdivision Education-Basic Education (pre-school, primary schools), 2010-2011
4.1 China Basic Education Overview, 2010-2011
4.1.1 Overall Scale of Basic Education
4.1.2 Popularity Degree of Basic Education
4.1.3 Private Elementary Education Scale Analysis
4.2 Dynamic Analysis of Basic Education Tutoring Market in China
4.2.1 The Status of Cultural Cram Class is Firm
4.2.2 Talent Training Class is Popular
4.2.3 Grading Training Class is a Favorite of Parents
4.3 The Problems of Basic Education Tutoring Market in China, 2010-2011

5. China K12 Tutoring Subdivision Education-Junior High School and Senior High School, 2010-2011
5.1 Education Status of Junior and Senior High School in China, 2010-2011
5.2 Dynamic Analysis of Junior and Senior High School Tutoring in China, 2010-2011
5.2.1 Cultural Course Tutoring-the Entrance Examination Related Tutoring is the Hotspot
5.2.2 Competency-based Instructing and Personalized Tutoring is Favored
5.2.3 Extended Education Introduced High-tech
5.3 Problem Analysis of Junior and Senior High School Tutoring Market in China, 2010-2011
5.3.1 The Situation of Teacher Resource
5.3.2 Self-Management

6. Dynamic Analysis of K12 Online Tutoring Market in China, 2010-2011
6.1 Market Scale of Online Education Industry in China, 2010-2011
6.1.1 The Combination of Two Sunrise Industry
6.1.2 Market Scale
6.1.3 Market Development Characteristics of Online Education
6.2 Supply Analysis of Online Education Industry in China, 2010-2011
6.2.1 Online Education Services Change from Simplification to Integration and Diversification
6.2.2 Education and Training Mode Changes from “Traditional Class” to “Training Supermarket”
6.3.3 Demand Analysis of Online Education Industry in China, 2010-2011

7. K12 Tutoring Market Consumer Research in China, 2010-2011
7.1 Basic Analysis of the Respondents
7.1.1 Age Distribution
7.1.2 Vocation and Annual Income
7.1.3 The Parents’ Purpose of Hiring Tutors
7.2 Tutoring Market Consumer Behavior Research in China, 2010-2011
7.2.1 Cognitive Approaches of Consumer Counseling Agencies
7.2.2 Customers Demand
7.2.3 Distribution of Tutoring Time
7.2.4 The Scale of Tutoring Classes
7.2.5 Tutoring Expense Monthly
7.3 Factors Affecting Consumers Tutoring Agencies Choosing

8. Investment and Financing, M&A Characteristics of K12 Tutoring Market in China, 2010-2011
8.1 Investment and Financing, M&A Characteristics of Education and Training Industry in China, 2010-2011
8.2 Investment and Financing, M&A Cases of K12 Tutoring Market in China
8.2.1 Qiming Venture Partners Invested $20 million in Juren School
8.2.2 Xueda Education Introduced $20 million Venture Capital
8.2.3 Xinganxian Got Capital Injection of CNY 70 million
8.2.4 Guangzhou Tutoring Company-Beststudy Training School Obtained $8 million Investment

9. Market Competition Situation of K12 Tutoring Industry in China, 2010-2011
9.1 Competition Landscape
9.1.1 More New Entrants
9.1.2 The Important Role of Business Model and Professional Team
9.1.3 The Important Role of “Competency-based Instruction”
9.2 Market Competition Mode of K12 Tutoring Industry in China, 2010-2011
9.2.1 Focus on One Field and Expand Stably
9.2.2 Standardization after Scalization
9.2.3 Take Advantage of the Existing Brands and Channels
9.2.4 Acquisition and Integration

10. Market Segments Development Situation of K12 Tutoring Industry in China, 2010-2011
10.1 Market Analysis in Key Regions
10.2 Regional Distribution of Key Educational Institutions’ Branches

11. Analysis of the Comprehensive Competitiveness of Key Enterprises of K12 Tutoring Industry in China, 2010-2011
11.1 Juren Educational Group
11.1.1 Company Profile
11.1.2 Business Scope
11.1.3 Teaching Characteristics
11.1.4 Teacher Resource Analysis
11.1.5 Marketing Strategy Analysis
11.2 Xueda Education
11.2.1 Company Profile
11.2.2 Business Scope
11.2.3 Teacher Resource Analysis
11.2.4 Marketing Strategy Analysis
11.3 K12 Primary and Secondary Educational and Teaching Network in China
11.3.1 Company Profile
11.3.2 Business Scope
11.3.3 Teacher Resource Analysis
11.3.4 Marketing Strategy Analysis
11.4 Beijing Jinghua School
11.4.1 Company Profile
11.4.2 Business Scope
11.4.3 Teacher Resource Analysis
11.4.4 Marketing Strategy Analysis
11.5 Beijing Xinganxian School
11.5.1 Company Profile
11.5.2 Business Scope
11.5.3 Teacher Resource Analysis
11.5.4 Competitive Advantage
11.6 WWW.e12.com.cn
11.6.1 Company Profile
11.6.2 Business Scope
11.6.3 Marketing Strategy Analysis
11.7 WWW.etiantian.com
11.7.1 Company Profile
11.7.2 Business Scope
11.7.3 Teaching Content
11.7.4 Teacher Resource Analysis
11.7.5 Marketing Strategy Analysis
11.8 Jinyaoshi Educational Center
11.8.1 Company Profile
11.8.2 Business Scope
11.8.3 Teaching Content
11.8.4 Teacher Resource Analysis
11.8.5 Marketing Strategy Analysis
11.9 Neworldbaby Traning Center
11.9.1 Company Profile
11.9.2 Business Scope
11.9.3 Teaching Content
11.9.4 Marketing Strategy Analysis
11.10 Guangzhou Beststudy Education
11.10.1 Company Profile
11.10.2 Business Scope
11.10.3 Curriculum Characteristics
11.10.4 Teacher Resource Analysis
11.10.5 Marketing Strategy Analysis

12. Investment Prospects of K12 Tutoring Industry in China, 2011-2015
12.1 Investment Advantages of K12 Tutoring Industry in China, 2011-2011
12.2 Investment Opportunities of K12 Tutoring Industry in China, 2011-2015
12.2.1 Baby Boomers May Drive Baby Economy Development
12.2.2 Gross Enrollment Rate Target of Education at All Levels
12.3 Investment Risks of K12 Tutoring Industry in China, 2011-2015
12.3.1 Competition Risks
12.3.2 Operational Risks
12.3.3 Risk of Personnel Loss
12.4 Development Strategy of Enterprises of K12 Tutoring Industry in China, 2011-2015
12.4.1 Regularize the Training Market
12.4.2 Develop New Training Business
12.4.3 Shape Brands and Develop Chain Operation
12.4.4 Strengthen the Construction of Networks
12.5 Industry Investment Issues Concern
12.5.1 Regional Brands are Expanded to National Brands
12.5.2 Intensified Competition in the Industry and the Increase of Concentration Degree

13. Prospect Forecast of K12 Tutoring Industry in China, 2011-2015
13.1 Development Prospects of K12 Tutoring Industry in China, 2011-2015
13.1.1 The Formation of Brand Pattern
13.1.2 The Merger and Integration of Early Education Market is the Main Event
13.1.3 Bright Prospects of Primary and Secondary School Tutoring Market
13.2 Consumer Demand Trends of K12 Tutoring Industry in China, 2011-2015
13.3 Competition Mode Trends of K12 Tutoring Industry in China, 2011-2015

- Juren Educational Group
- Xueda Education
- www.k12.com.cn
- Beijing Jinghua School
- Beijing Xinganxian School
- WWW.e12.com.cn
- WWW.etiantian.com
- Jinyaoshi Educational Center
- Neworldbaby Traning Center
- Guangzhou Beststudy Education

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