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Concert & Event Promotion in the US Product Image

Concert & Event Promotion in the US

  • ID: 1208456
  • April 2014
  • Region: United States
  • 36 Pages
  • IBISWorld
High note: Attendance and consumer spending will trend upward, but so will competition

Concert & Event Promotion in the US

Despite the economic downturn and low discretionary income, Americans continued to attend and spend at live events over the past five years. As the economy picks up in the next few years, industry growth will continue. However, high demand and low barriers to entry will lure new entrants, which will increase competition and strain profit margins. Therefore, players will look to expand their revenue streams and merge with other promoters.

This industry creates, manages and promotes live performances and events, ranging from concerts and theater performances to state fairs and air shows. Some promoters lease space from stadium, arena and theater owners, while others own venues.

This report covers the scope, size, disposition and growth of the industry including the key sensitivities and success factors. Also included are five year industry forecasts, growth rates and an analysis of the industry key players and their market shares.

High note: Attendance and consumer spending will trend upward, but so will competition

TABLE OF CONTENTS

ABOUT THIS INDUSTRY
Industry Definition
Main Activities
Similar Industries
Additional Resources

INDUSTRY AT A GLANCE

INDUSTRY PERFORMANCE
Executive Summary
Key External Drivers
Current Performance
Industry Outlook
Industry Life Cycle

PRODUCTS & MARKETS
Supply Chain
Products & Services
Demand Determinants
Major Markets
International Trade
Business Locations

COMPETITIVE LANDSCAPE
Market Share Concentration
Key Success Factors
Cost Structure Benchmarks
Basis of Competition
Barriers to Entry
Industry Globalization

MAJOR COMPANIES

OPERATING CONDITIONS
Capital Intensity
Technology & Systems
Revenue Volatility
Regulation & Policy
Industry Assistance

KEY STATISTICS
Industry Data
Annual Change
Key Ratios

JARGON & GLOSSARY

High note: Attendance and consumer spending will trend upward, but so will competition

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