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A2P SMS Market, Services (Transactional [CRM, Interactive], Promotional [Marketing, Inquiry, Pushed content]), Verticals, Regions - Global Market Drivers, Opportunities, Trends, and Forecasts, 2016-2022

  • ID: 3611542
  • December 2015
  • Region: Global
  • 170 Pages
  • Infoholic Research LLP
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The global A2P SMS Market is Expected to Reach at a CAGR of 5.7% for the Period 2016-2022

FEATURED COMPANIES

  • Anam Technologies
  • Gemalto NV
  • mBlox ltd.
  • Orange Business Services
  • Tanla Solutions Ltd.
  • Tyntec
  • MORE

"A2P SMS Market, Services (Transactional [CRM, Interactive], Promotional [Marketing, Inquiry, Pushed content]), Verticals (BFSI, Retail, Telecom, Transport, Entertainment, Utilities), Regions - Global Market Drivers, Opportunities, Trends, and Forecasts, 2016-2022"

Globally, the rapid evolution of mobile technology has been changing the consumer/enterprise lifestyle. The growth of world population, will directly impact on mobile subscriber base market growth. By 2020, unique mobile subscriber base is expected to reach 4.6 billion. Moreover, emerging and undeveloped countries are contributing the majority of market share for mobile subscriber base growth.

One of the most emerging and popular market in mobile messaging services is A2P (Application to Person) SMS market. Currently, the A2P SMS market is growing rapidly, due to SMEs & larger enterprises are aggressively adopting this technology to reach their customer in an effective and easy way.

The global A2P SMS market is expected to reach at a CAGR of 5.7% for the period 2016-2022. The increasing world population and mobile subscriber base are the major drivers for this market growth. Specifically, developing READ MORE >

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FEATURED COMPANIES

  • Anam Technologies
  • Gemalto NV
  • mBlox ltd.
  • Orange Business Services
  • Tanla Solutions Ltd.
  • Tyntec
  • MORE

1 Industry Outlook
1.1 Industry Overview
1.2 Industry Trends
1.3 Pest Analysis

2 Report Outline
2.1 Report Scope
2.2 Report Summary
2.3 Research Methodology
2.4 Report Assumptions

3 Market Snapshot
3.1 Total Addressable Market (TAM)
3.2 Segmented Addressable Market (SAM)
3.3 Related Market
3.4 Market Overview
3.5 Market Segmentation
3.6 A2P SMS Market Trends and Impact
3.7 Ecosystem
3.8 Value Chain Analysis
3.9 Key Stakeholders

4 Market Characteristics
4.1 Overview & Evolution - SMS and Types
4.1.1 P2P (Person to Person)
4.1.2 A2P (Application to Person)
4.1.3 P2A (Person to Application)
4.2 Global Mobile Market Outlook
4.2.1 Global Mobile Subscriber Base
4.2.2 Global Smartphone Shipments
4.2.3 Global Tablet Shipments
4.2.4 Smartphone vs Feature phone
4.2.5 Mobile Device Network Technology Evolution
4.3 Mobile Messaging Revenue
4.3.1 Mobile Messaging Revenue Breakups - By Types
4.3.2 A2P SMS Traffic
4.4 Market Dynamics
4.4.1 Drivers
4.4.1.1 Increasing Mobile Subscriber Base
4.4.1.2 Cost Effective Communication Channel
4.4.1.3 No Need of Internet
4.4.2 Restrains/Barriers
4.4.2.1 Government Regulatory
4.4.2.2 Lack of Infrastructure
4.4.3 Opportunities
4.4.3.1 Leverages of the Smart Technology
4.4.3.2 Mobile Platform is the Enterprise Business Strategy
4.4.4 DRO - Impact Analysis
4.5 Porter’s 5 (Five) Forces

5 Services: Market Size & Analysis
5.1 Overview
5.1.1 Market Size & Analysis
5.2 Transactional Service
5.2.1 Market Size & Analysis
5.2.2 CRM Services (Customer Relationship Management)
5.2.3 Interactive Services
5.2.3.1 USSD (Unstructured Supplementary Service Data )
5.2.3.2 OTP (One Time Password) Interactive Services
5.2.3.3 Two Factor Authentication (2FA)
5.3 Promotional Service
5.3.1 Promotional Campaigns
5.3.2 Pushed Content Services
5.3.3 Inquiry and Search Services
5.4 Vendor Profiles
5.4.1 Nexmo Inc.
5.4.1.1 Overview
5.4.1.2 Business Units
5.4.1.3 Geographic Revenue
5.4.1.4 Recent Development
5.4.1.5 Business Focus
5.4.1.6 SWOT Analysis
5.4.1.7 Business Strategies
5.4.2 Tanla Solutions Ltd.
5.4.2.1 Overview
5.4.2.2 Business Units
5.4.2.3 Geographic Revenue
5.4.2.4 Recent Development
5.4.2.5 Business Focus
5.4.2.6 SWOT Analysis
5.4.2.7 Business Strategies
5.4.3 ClX Netwroks AB.
5.4.3.1 Overview
5.4.3.2 Business Units
5.4.3.3 Geographic Revenue
5.4.3.4 Recent Development
5.4.3.5 Business Focus
5.4.3.6 SWOT Analysis
5.4.3.7 Business Strategies
5.4.4 Dialogue Communications Ltd
5.4.4.1 Overview
5.4.4.2 Business Units
5.4.4.3 Geographic Revenue
5.4.4.4 Recent Development
5.4.4.5 Business Focus
5.4.4.6 SWOT Analysis
5.4.4.7 Business Strategies
5.4.5 mBlox ltd.
5.4.5.1 Overview
5.4.5.2 Business Units
5.4.5.3 Geographic Revenue
5.4.5.4 Recent Development
5.4.5.5 Business Focus
5.4.5.6 SWOT Analysis
5.4.5.7 Business Strategies

6 Verticals: Market Size & Analysis
6.1 Overview
6.1.1 Market Size & Analysis
6.2 BFSI
6.2.1 Global BFSI Industry Outlook
6.2.2 Market Size & Analysis
6.3 Retail
6.3.1 Global Retail Industry Outlook
6.3.2 Market Size & Analysis
6.4 IT & Telecom
6.4.1 Global IT & Telecom Industry Outlook
6.4.2 Market size & Analysis
6.5 Transport
6.5.1 Global Transport Industry Outlook
6.5.2 Market size & Analysis
6.6 Media & Entertainment
6.6.1 Global Media & Entertainment Industry Outlook
6.6.2 Market Size & Analysis
6.7 Healthcare
6.7.1 Global Healthcare Industry Outlook
6.7.2 Market Size & Analysis
6.8 Education
6.8.1 Market Size & Analysis
6.9 Government
6.9.1 Market Size & Analysis
6.1 Utilities & Logistics
6.10.1 Market Size & analysis
6.11 Others
6.11.1 Market Size & analysis

7 Regions: Market Size & Analysis
7.1 Overview
7.1.1 Market Size & Analysis
7.2 North America
7.2.1 US
7.2.2 Canada
7.2.3 Market Size & analysis
7.3 Asia-Pacific
7.3.1 China
7.3.2 India
7.3.3 Japan
7.3.4 South Korea
7.3.5 Market Size & Analysis
7.4 Western Europe
7.4.1 UK
7.4.2 Germany
7.4.3 France
7.4.4 Market Size & Analysis
7.5 Central Eastern Europe (CEE)
7.5.1 Poland
7.5.2 Russia
7.5.3 Turkey
7.5.4 Market size & Analysis
7.6 Latin America
7.6.1 Brazil
7.6.2 Mexico
7.6.3 Market size & Analysis
7.7 Middle East & Africa
7.7.1 Africa
7.7.2 GCC
7.7.3 Market Size & Analysis

8 Competitive Landscape
8.1 Competitor Comparison Analysis
8.1.1 Vendor Analysis By A2P SMS Service
8.1.2 Niche Player Analysis By A2P SMS Service

9 Global Generalists
9.1 TATA Communications Limited
9.1.1 Overview
9.1.2 Offerings
9.1.3 Tata Communication in A2P SMS Offerings
9.2 Orange Business Services
9.2.1 Overview
9.2.2 Offerings
9.2.3 Orange in A2P SMS Offerings
9.3 SAP SE
9.3.1 Overview
9.3.2 Offerings
9.3.3 SAP in A2P SMS Offerings
9.4 Gemalto NV
9.4.1 Overview
9.4.2 Offerings
9.4.3 Gemalto in A2P SMS offerings
9.5 GinSMS Inc.
9.5.1 Overview
9.5.2 Offerings
9.5.3 Ginsms in A2P SMS Offerings

10 Companies to Watch For
10.1 Tyntec
10.1.1 Overview
10.1.2 Tyntec Market
10.1.3 A2P SMS offerings
10.2 Twilio
10.2.1 Overview
10.2.2 Twilio Market
10.2.3 A2P SMS Offerings
10.3 Anam Technologies
10.3.1 Overview
10.3.2 Anam Technologies Market
10.3.3 A2P SMS Offerings
10.4 Voxox Inc.
10.4.1 Overview
10.4.2 Voxox Market
10.4.3 A2P SMS Offerings
10.5 Routesms Solutions Limited
10.5.1 Overview
10.5.2 Routesms Market
10.5.3 A2P SMS Offerings
1

1 Experts Views

12 What Our Peers Are Estimating

- Annexure
- Acronyms

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FEATURED COMPANIES

  • Anam Technologies
  • Gemalto NV
  • mBlox ltd.
  • Orange Business Services
  • Tanla Solutions Ltd.
  • Tyntec
  • MORE

Over past few years, there is drastic changes in the mobile messaging market. The traditional SMS market is moving to declining stage, where the telecom players are drastically seeing a negative impact on their SMS revenue.

With the increasing demand for the mobile application (mobile banking, mobile health, mobile payment, e-commerce) and mobile subscriber base are the major drivers for A2P SMS market growth.

The Global A2P SMS market analyzed based on three segments-Services, Verticals and Regions. Service segment further divided into two core categories- Transactional Service and Promotional service. Globally, transactional service will holds the major market share in A2P SMS market followed by promotional service.

Globally, BFSI and Retail industry verticals set to be major verticals and contributing more than 40% of market share for A2P SMS market growth. The Education and Healthcare are set to be emerging verticals.

The global A2P SMS region market is analyzed by six regions - North America, Western Europe, Asia-Pacific, Central Eastern Europe (CEE), Middle East & Africa and Latin America. North America set to be the biggest market for A2P SMS market growth followed by Asia-Pacific.
Asia-Pacific increasing mobile subscriber (feature to smartphone) and internet user base is expected to support for the A2P SMS market growth. Also, few of the emerging IoT technology such as smart home, identity verification, connected cars, mobile commerce will drive the A2P SMS growth in Asia-Pacific.

Due to this most of the companies are focusing on this region to capture the growth opportunities and for business expansion.
In Region wise, Middle East & Africa and Latin America holds the huge business opportunity growth due to increasing mobile subscriber base and set to be emerging region for A2P SMS market growth.

The adoption and penetration of A2P SMS technology in various enterprise vertical is expected to support for A2P SMS market in upcoming years. Few of the major players such as CLX networks, Tanla solutions, Nexmo, AMD telecom are planning to create innovative products/services to support A2P SMS market. The global A2P SMS market is expected grow $78.61 billion by 2022.

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- Anam Technologies
- CLX Netwroks AB.
- Dialogue Communications Ltd
- Gemalto NV
- GinSMS Inc.
- mBlox ltd.
- Nexmo Inc.
- Orange Business Services
- Routesms Solutions Limited
- SAP SE
- Tanla Solutions Ltd.
- TATA Communications Limited
- Twilio
- Tyntec
- Voxox Inc.

Note: Product cover images may vary from those shown
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Note: Product cover images may vary from those shown

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