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Amazon.com Inc in Retailing (USA)

  • ID: 2523525
  • January 2016
  • Region: United States
  • 5 pages
  • Euromonitor International
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Amazon is the leading online player in the US and is focused on strengthening its position in the channel by continuously improving the customer experience. The company claims to be customer focused rather than competitor focused. It is for this reason that aggressive marketing activities will be used by the retailer to maintain and drive growth. To provide the best possible customer experience, the company will remain focused on offering competitive prices and a very wide range of products.

These Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Retailing market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.

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AMAZON.COM INC IN RETAILING (USA)

January 2016

LIST OF CONTENTS AND TABLES

Strategic Direction
Company Background
Digital Strategy
Summary 1 Amazon.com Inc: Share of Sales Generated by Internet Retailing 2013-2015
Private Label
Summary 2 Amazon.com Inc: Private Label Portfolio
Competitive Positioning
Summary 3 Amazon.com Inc: Competitive Position 2015

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Amazon.com Inc

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Note: Product cover images may vary from those shown

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