CBR Pharma Insights, April 2011, Pages: 49
for product marketing in pharma, this report covers various factors for consideration. Several product launch scenarios are included to provide insight into bestpractices and successful strategies and tactics
Eularis, June 2011, Pages: 46
to be instrumental at the key moment of launch, and marketers are under extreme pressure. To deliver on the high hopes of Pharmaceutical brand launches, companies must engage in comprehensive pre-launch planning
Business Insights, April 2007, Pages: 101
between US and EU approaches and implement current bestpractices for a successful product launch. Executive Summary 10 The importance of new product launches 10 Globallaunch strategies 11 Optimal launch
GBI Research, June 2011, Pages: 95
against counterfeiting of drugs
- Identify bestpractices in the industry through analyses of solutions developed by industry leaders
- Strengthen security of supply chain through case studies
GBI Research, May 2010, Pages: 82
&D practices at the global level in order to improve its efficiency and effectiveness. This pharmaceutical and healthcare report provides comprehensive insight into the major challenges in the current
Cutting Edge Information, Aug 2009, Pages: 123
system. Interviewed pharmaceutical executives discuss their strategic responses to potential changes that could be on the managed markets horizon. Cutting Edge Information's analysts designed the practices
Business Insights, Jan 2006, Pages: 163
branding
Delivering global brands
Corporate branding
Launch phase coordination
Communicating to different audiences
Current bestpractices
A cautionary tale
The future of global brands
Brand matters
Global Industry Analysts, Inc., Sep 2011, Pages: 577
of these popular media outlets.
Television represents the largest media channel for Direct-to-Consumer (DTC) ad spending in pharmaceuticals in the US, as stated by Global Industry Analysts's new
Business Insights, March 2006, Pages: 143
of product development and marketing. However, with no established ‘bestpractices’ in brand management, those tasked with steering brands around the various hurdles and challenges presented by pharmaceutical
Business Insights, Nov 2009, Pages: 145
growth pharmaceutical markets (Brazil, Russia, India and China)
- Successfully formulate and implement global pricing strategies in order to deliver local optimization and global coordination
- Deliver
Cambridge Healthtech Institute, Aug 2010, Pages: 320
. Goldfarb is Managing Director of First Clinical Research LLC, a provider of clinical research bestpractices information, consulting and training services. Bio/Pharma R&D Statistical Sourcebook 2010/2011
Business Insights, March 2010, Pages: 123
Bestpractices will be adapted
Leaders will adapt the “best in class” innovation practices
Chapter 6 Appendix
Primary research methodology
Product Launch Analysis
Industry opinion survey
Index
GBI Research, Aug 2010, Pages: 71
contract sales outsourcing market
- Make more informed business decisions from the insightful and in-depth analysis of the global contract sales outsourcing market and the factors shaping it “Pharmaceutical
Business Insights, Nov 2010, Pages: 104
nutraceutical food and drinks markets.
- Gain insight into new regulation and the effect of these regulations on the industry in the next five years, across the globe.
- Implement best-practice strategies
Eularis, June 2011, Pages: 84
- Conclusions drawn from research - Relationships with pharmaceutical sales representatives - GP attitudes may present obstacles Chapter 3: Implementation - Global lessons - Key questions prior
GBI Research, Feb 2010, Pages: 83
of the major issues affecting the pricing and reimbursement decisions across the globe. It discusses the major changes that have been observed in the pharmaceutical and healthcare industry at the global level
Business Insights, June 2007, Pages: 149
Incentives
Regulations
Current patient recruitment practices
Consumer attitudes towards clinical trials
Online recruitment
Case study: Richmond Pharmacology
New initiatives and bestpractices
Bulgaria
Business Insights, Nov 2011, Pages: 154
? EXECUTIVE SUMMARY
The shifting R&D landscape
The continued growth of contract R&D
Continued demand in the established regions
Strong growth in the emerging regions
Leading global CROs and bestpractices
Decision Resources, Inc., Sep 2007, Pages: 37
; increased competition for domestic pharmaceutical companies; efforts to accelerate the launch of global drugs in Japan.
- Recent mergers and acquisitions: Chugai and Roche Nippon; Daiichi and Sankyo
