Business Insights, March 2007, Pages: 138
and physicians. Onlinestrategies such as eDetailing, eSampling, eCME and eCompliance are explored, enabling you to gain best practice advice on the opportunities offered by eHealth technologies.
Use this report
Eularis, June 2011, Pages: 84
be most likely to use an eDetailing facility? 3.1 Which doctors will generate the best ROI according to prescribing behaviour? 8.1 Developing an eCommerce strategy is key to pharmaceutical management 8
Datamonitor, Sep 2008, Pages: 91
no longer work 11
Doctors are closing their doors to pharma sales reps 11
Prescribing decisions are no longer in the hands of physicians 11
Physician perks have cast reps and the pharma industry in a poor
Business Insights, Dec 2004
different physicianprescribing patterns.
eDetailing describes detailing activities conducted electronically, most often online via the Internet, sometimes with personal computing devices or via Internet
FirstWord Publishing, Nov 2010, Pages: 54
a boom-time. In regulated markets, relatively inexpensive generic drugs are increasingly favoured by payers for their low cost and effectiveness. Prescribed by physicians but dispensed by pharmacists
Datamonitor, Jan 2008, Pages: 48
20
How pharmaceutical companies engage with physiciansonline 21
Targeting patients 23
Online patient groups 25
Marketing strategies employed in the EU 26
Marketing strategies employed in the US 27
Markets and Markets, Oct 2009, Pages: 206
4.3.3. It-Enabled Solutions For Physicians
4.3.4. Opportunities In Emerging Asian Market
5. HEALTHCARE IT APPLICATIONS MARKET
5.1. Drivers & Restraints
5.1.1. Increasing Use Of Online Patient
VeracityHealth, Aug 2010, Pages: 153
and disease, and as they increasingly engage in online conversation with fellow sufferers and physicians for support and advice on day-to-day management of their conditions they increasingly become “exposed
Datamonitor, June 2009, Pages: 123
in dispensing of brands over generics
Patients are pressurizing physicians to prescribe generics
Physicians in Saudi Arabia tend to overprescribe, use trade names and are highly influenced by medical
Global Industry Analysts, Inc., Sep 2011, Pages: 577
negative influence on prescribing practices. Additionally, expenditure on such advertising also remains a key concern that can have a negative effect on pricing of the drugs, and in turn on the overall
Datamonitor, Aug 2010, Pages: 202
and reimbursement in Japan
A number of healthcare stakeholders impact government P&R strategy and healthcare provision
The DPO and Chuikyo are the key governmental stakeholders shaping P&R
The influence
ICON Group International, June 2007, Pages: 384
evaluating macro-accessibility in Panama: Openness to Trade in Panama Openness to Direct Investment in Panama Local Marketing and Entry Strategy Alternatives Local Human Resources Local Risks Across
ICON Group International, June 2007, Pages: 384
in the United Arab Emirates Local Marketing and Entry Strategy Alternatives Local Human Resources Local Risks Across these domains, a number of not-so-obvious factors can affect accessibility and risk. These are also covered