Richard K. Miller & Associates, Oct 2011, Pages: 321
Media and advertising market data are scattered through a myriad of sources. This handbook compiles top-line data into a single easy-to-use reference. Segments covered include filmed entertainment
Richard K. Miller & Associates, Sep 2011, Pages: 466
First published in 1997, this annual reference handbook is a comprehensive analysis of spectator sports, sports media, professional sports franchises, and sports marketing. Expanded to 466 pages
Richard K. Miller & Associates, Jan 2009, Pages: 220
and content, e-commerce spending, mobile access to the Web, Internet advertising, and more.
Internet and mobile-media market data are scattered throughout a myriad of sources. This handbook compiles top-line
Richard K. Miller & Associates, Jan 2012, Pages: 388
.
The 2012-2013 Leisure Market Research Handbook presents an in-depth assessment of leisure, examining the market within the scope of such topics as entertainment & amusement, cultural & creative activities
Multicultural Marketing Resources, Inc, Aug 2011, Pages: 62
a company by business type (e.g. ad agencies, professional organizations, research firms, media),
- by industry area of expertise (e.g. financial services, entertainment, telecommunications, pharmaceutical
Elsevier Science and Technology, Sep 2006, Pages: 1400
. Organisation of arts and entertainment industries (R. Caves).
18. The media and advertising: A tale of two-sided markets (S. Anderson, J. Gabszewicz).
19. The movies (A. de Vany).
20. Rockonomics
Elsevier Science and Technology, Oct 2005, Pages: 272
The DJ Sales and Marketing Handbook provides a roadmap to maximizing your profits as a disc jockey. It is jam-packed with practical tools, expert tips and cost-effective methods for increasing sales