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Your Search for 'Website Benchmarking Service - European Physician and Consumer Targeted Websites' returned 1 results - Page 1 of 1

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Effective Social Media Marketing Strategies for Pharmaceutical Market  
Markets and Markets, Aug 2010, Pages: 146
– when the company recalled its products (Tylenol and Benadryl tablets) it used social websites to apologize to consumers for irregularities in its manufacturing plant found during FDA inspection


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