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A Pocket Guide to Business for Engineers and Surveyors

  • ID: 1081070
  • Book
  • December 2009
  • 288 Pages
  • John Wiley and Sons Ltd

the career–building resource for honing your business skills

as an engineer or surveyor, you are an expert at solving complex technical problems; however, you may lack the business training and knowledge that is so essential for advancing your career and enhancing your professionalism.

A Pocket Guide to Business for Engineers and Surveyors is a hands–on resource for sharpening your business skills in order to bolster your career, build your own practice, and work effectively with staff and on projects. In this handy reference, H. Edmund Bergeron draws on more than thirty years experience running his own engineering and surveying services firm to present the skills you need to transform yourself from a competent technician into a knowledgeable professional.

This concise, practical, and often amusing guide contains the suggestions and information you must master in order to grow your career and:

  • Expand your basic business knowledge
  • Become a successful entrepreneur
  • Manage staff and projects expertly
  • Market products and services effectively
  • Understand the financial and legal aspects of your work
  • Conduct yourself consistently in a professional manner
  • Communicate with confidence
  • Fulfill the role of a capable leader in the office and within the community

With the growing emphasis on developing professionalism and management skills in the surveying and engineering fields, this book is a handy tool for your effective career development.

Note: Product cover images may vary from those shown

Preface ix

1 Professionalism & Business 1

What Is a Professional Surveyor or Engineer?  2

The Dual Career Path 7

Being an Entrepreneur versus Climbing the Corporate Ladder 9

Types of Business Organizations and Their Structure 11

2 Managing Yourself 17

A Personal Quiz 18

Paradigms 19

Principles 22

Maslow s Hierarchy of Needs 23

Theory X & Y 25

Time Management 27

Interruptions 32

Procrastination 34

So What Is Personal Productivity Anyway? 36

So What s the Big Deal about Increasing Productivity? 38

3 Communications 41

Different Types of Communications 42

The Communications Model & Managerial Effectiveness 43

Listening 45

Speaking 48

Written Communication 60

Roadblocks to Effective Communication 70

Avoiding Roadblocks to Effective Communications 71

4 Leaders, Managers, & Motivation 73

Motivation 75

Leadership 81

Summary 94

5 Project Management 95

An Introduction to Project Management as a System 96

Pitfalls of No Project Management 101

How Did I Get to Be a PM Anyway? 103

Why Is PM Necessary? 104

The Project Life Cycle 106

Planning, Organizing, & Implementing Your Projects 109

6 Ethics & Professionals 135

Introduction 135

An Ethical Dilemma 136

Examples of Unethical Behavior 138

Professional versus Nonprofessional Ethics 140

Values & Morals 142

Ethical Obligations to Others 145

Codes of Ethics 148

Enforceability of Codes of Ethics 151

The Role of Mentoring 152

7 Basics of Financial Accounting & Analysis for Managers 155

Introduction 155

Accounting Basics 158

Income & Income Statements 164

The Balance Sheet A Snapshot in Time 169

Capital Sources 175

Budgets 177

8 Legal Issues 191

Introduction 191

Definitions 192

The Legal System 194

Basics of Tort Law 203

Professional Liability 205

9 Marketing Professional Services 211

Introduction 211

How Do Surveyors and Engineers Get Work? 212

The Selection Process Different Strokes for Different Folks 213

What s the Difference between Marketing, Advertising, and Sales? 216

The Market Planning Process 219

Prospecting 229

Maintenance Marketing & Cross–Selling 232

Interviews & Presentations 232

Scope of Work 238

Negotiating the Agreement 241

10 Ownership Transition 245

Introduction 245

The Leadership Development Plan 246

Planning for Ownership Transition Exploring the Options 248

Bibliography 269

Index 271

Note: Product cover images may vary from those shown
H. Edmund Bergeron
Note: Product cover images may vary from those shown