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Travel in Serbia

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    Report

  • 28 Pages
  • October 2020
  • Region: Serbia
  • Euromonitor International
  • ID: 1203004
The initial impact of the COVID-19 pandemic’s subsequent lockdown in Serbia began in mid-March as the government enforced restrictions and the country’s land borders were closed and flights were grounded. All hotels and retail outlets, including travel agencies and car rental facilities were closed, and consumers remained largely restricted to their homes except in cases of essential movement.

The Travel in Serbia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2015-2019, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2024 illustrate how the market is set to change.

Product coverage: Activities and Experiences (Destination), Lodging, Online Travel Sales and Intermediaries, Tourism Flows, Travel Modes, Traveller Profiles.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Travel market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

EXECUTIVE SUMMARY
  • COVID-19 impact on travel
  • COVID-19 country impact
  • Company response to COVID-19: Airlines and hotels
  • Impact of COVID-19 on online bookings and travel intermediaries
  • What next for travel?
  • Chart 1 Inbound Receipts: 2020-2025
  • Chart 2 Average Spend per Trip for Inbound Arrivals: 2020-2025

MARKET DATA
  • Table 1 Other Transport: Value 2015-2020
  • Table 2 Forecast Other Transport: Value 2020-2025
  • Table 3 Car Rental Sales: Value 2015-2020
  • Table 4 Forecast Car Rental Sales: Value 2020-2025
  • Table 5 Attractions and Experiences: Value 2015-2020
  • Table 6 Forecast Attractions and Experiences: Value 2020-2025

GLOBAL MACROECONOMIC ENVIRONMENTGLOBAL INDUSTRY ENVIRONMENTDISCLAIMER
SOURCES
  • Summary 1 Research Sources

TOURISM FLOWS
  • Key Data Findings
2020 Impact
  • The pandemic wreaks havoc on international travel but domestic leisure travel likely to recover in the second half of 2020
  • Despite borders opening uncertainty prevails due to COVID-19 case flare-ups and recovery likely in the second half of 2020 due to inbound tourism from neighbouring countries
  • Recovery and Opportunities
  • Novi Sad: European Capital of Culture 2021
  • China remains prominent among the leading source countries for arrivals
  • Category Data
  • Table 7 Inbound Arrivals: Number of Trips 2015-2020
  • Table 8 Inbound Arrivals by Country: Number of Trips 2015-2020
  • Table 9 Inbound Receipts: Value 2015-2020
  • Table 10 Forecast Inbound Arrivals: Number of Trips 2020-2025
  • Table 11 Forecast Inbound Arrivals by Country: Number of Trips 2020-2025
  • Table 12 Forecast Inbound Receipts: Value 2020-2025
  • Table 13 Domestic Trips by Purpose of Visit: Number of Trips 2015-2020
  • Table 14 Domestic Business Trips by Travel Mode: Number of Trips 2015-2020
  • Table 15 Domestic Leisure Trips by Travel Mode: Number of Trips 2015-2020
  • Table 16 Domestic Expenditure: Value and Growth 2015-2020
  • Table 17 Forecast Domestic Trips by Purpose of Visit: Number of Trips 2020-2025
  • Table 18 Forecast Domestic Business Trips by Travel Mode: Number of Trips 2020-2025
  • Table 19 Forecast Domestic Leisure Trips by Travel Mode: Number of Trips 2020-2025
  • Table 20 Forecast Domestic Tourist Expenditure: Value and Growth 2020-2025
  • Table 21 Outbound Departures: Number of Trips 2015-2020
  • Table 22 Outbound Departures by Destination: Number of Trips 2015-2020
  • Table 23 Outbound Expenditure: Value 2015-2020
  • Table 24 Forecast Outbound Departures: Number of Trips 2020-2025
  • Table 25 Forecast Outbound Departures by Destination: Number of Trips 2020-2025
  • Table 26 Forecast Outbound Expenditure: Value 2020-2025

AIRLINES
  • Key Data Findings
2020 Impact
  • Planes grounded and most flights cancelled in the second quarter of 2020, but Air Serbia uses the opportunity to accelerate plans for development
  • Passenger traffic likely to start increasing and a low cost Hungarian airline to add an aircraft and new routes at the Nikola Tesla airport in the second half of 2020
  • Recovery and Opportunities
  • The redevelopment of Belgrade’s main airport set to boost capacity and improve conditions for travellers
  • State-run Niš airport to benefit from massive expansion of subsidised routes and services over the forecast period
  • Category Data
  • Table 27 Airlines Sales: Value 2015-2020
  • Table 28 Forecast Airlines Sales: Value 2020-2025

LODGING
  • Key Data Findings
2020 Impact
  • Lodging suffers from a decline in inbound arrivals with domestic leisure an opportunity to rebuild in 2020
  • Hotel occupancy declines sharply although some are allowed to reopen but cautioned to adhere to minimum hygiene measures in 2020
  • Recovery and Opportunities
  • Lower-priced options an important aspect of lodging in a country known for its value for money
  • Online sales slated for strong growth as consumers increasingly rely on the internet for lodging bookings
  • Category Data
  • Table 29 Lodging Sales: Value 2015-2020
  • Table 30 Lodging Outlets: Units 2015-2020
  • Table 31 Forecast Lodging Sales: Value 2020-2025
  • Table 32 Forecast Lodging Outlets: Units 2020-2025

ONLINE TRAVEL INTERMEDIARIES
  • Key Data Findings
2020 Impact
  • Traditional intermediaries model challenged by lockdown
  • Regulations mandated to protect Serbian tourists while small intermediaries likely to fail in 2020
  • Recovery and Opportunities
  • Greater regulation places further burdens on travel intermediaries
  • Offline travel intermediaries continue to struggle, resulting in bankruptcies, closures and stranded travellers
  • Category Data
  • Table 33 Travel Intermediaries Sales: Value 2015-2020
  • Table 34 Forecast Travel Intermediaries Sales: Value 2020-2025