Retailing in Nigeria

  • ID: 1203458
  • Report
  • Region: Nigeria
  • 106 pages
  • Euromonitor International
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Retailing in Nigeria experienced slower growth in 2017 even though value sales in 2017 were higher than in 2016. The slower growth was due to the general increase in prices as a result of the recession in 2016 with late economic recovery in 2017.

The Retailing in Nigeria report offers insight into key trends and developments driving the industry. The report examines all retail channels to provide sector insight. Channels include hypermarkets, supermarkets, discounters, convenience stores, mixed retailers, health and beauty retailers, clothing and footwear retailers, furniture and furnishing stores, DIY and hardware stores, durable goods retailers, leisure and personal goods retailers. There are profiles of leading retailers, with analysis of their performance and the challenges they face. There is also analysis of non-store retailing: vending; homeshopping; internet retailing; direct selling, as available.

Product coverage: Non-Store Retailing, Store-based Retailing.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Retailing market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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RETAILING IN NIGERIA

List of Contents and Tables
  • Executive Summary
  • Retailing in Nigeria Experiences Slow Growth in 2017
  • General Price Increases Affect Disposable Income in 2017
  • Growing Young Urban Population Drives Growth
  • Mobile Payment Awareness Drives Growth of Retailing in Nigeria
  • Over the Forecast Period, Retailing Is Expected To Continue To Grow
  • Operating Environment
  • Informal Retailing
  • Opening Hours
  • Summary 1 Standard Opening Hours by Channel Type 2017
  • Physical Retail Landscape
  • Cash and Carry
  • Seasonality
  • Payments and Delivery
  • Emerging Business Models
  • Market Data
  • Table 1 Sales in Retailing by Store-based vs Non-Store: Value 2012-2017
  • Table 2 Sales in Retailing by Store-based vs Non-Store: % Value Growth 2012-2017
  • Table 3 Sales in Store-based Retailing by Channel: Value 2012-2017
  • Table 4 Sales in Store-based Retailing by Channel: % Value Growth 2012-2017
  • Table 5 Store-based Retailing Outlets by Channel: Units 2012-2017
  • Table 6 Store-based Retailing Outlets by Channel: % Unit Growth 2012-2017
  • Table 7 Sales in Non-Store Retailing by Channel: Value 2012-2017
  • Table 8 Sales in Non-Store Retailing by Channel: % Value Growth 2012-2017
  • Table 9 Grocery Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 10 Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 11 Sales in Grocery Retailers by Channel: Value 2012-2017
  • Table 12 Sales in Grocery Retailers by Channel: % Value Growth 2012-2017
  • Table 13 Grocery Retailers Outlets by Channel: Units 2012-2017
  • Table 14 Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
  • Table 15 Non-Grocery Specialists: Value Sales, Outlets and Selling Space 2012-2017
  • Table 16 Non-Grocery Specialists: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 17 Sales in Non-Grocery Specialists by Channel: Value 2012-2017
  • Table 18 Sales in Non-Grocery Specialists by Channel: % Value Growth 2012-2017
  • Table 19 Non-Grocery Specialists Outlets by Channel: Units 2012-2017
  • Table 20 Non-Grocery Specialists Outlets by Channel: % Unit Growth 2012-2017
  • Table 21 Mixed Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 22 Mixed Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 23 Sales in Mixed Retailers by Channel: Value 2012-2017
  • Table 24 Sales in Mixed Retailers by Channel: % Value Growth 2012-2017
  • Table 25 Mixed Retailers Outlets by Channel: Units 2012-2017
  • Table 26 Mixed Retailers Outlets by Channel: % Unit Growth 2012-2017
  • Table 27 Retailing GBO Company Shares: % Value 2013-2017
  • Table 28 Retailing GBN Brand Shares: % Value 2014-2017
  • Table 29 Store-based Retailing GBO Company Shares: % Value 2013-2017
  • Table 30 Store-based Retailing GBN Brand Shares: % Value 2014-2017
  • Table 31 Store-based Retailing LBN Brand Shares: Outlets 2014-2017
  • Table 32 Non-Store Retailing GBO Company Shares: % Value 2013-2017
  • Table 33 Non-Store Retailing GBN Brand Shares: % Value 2014-2017
  • Table 34 Grocery Retailers GBO Company Shares: % Value 2013-2017
  • Table 35 Grocery Retailers GBN Brand Shares: % Value 2014-2017
  • Table 36 Grocery Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 37 Grocery Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 38 Non-Grocery Specialists GBO Company Shares: % Value 2013-2017
  • Table 39 Non-Grocery Specialists GBN Brand Shares: % Value 2014-2017
  • Table 40 Non-Grocery Specialists LBN Brand Shares: Outlets 2014-2017
  • Table 41 Non-Grocery Specialists LBN Brand Shares: Selling Space 2014-2017
  • Table 42 Mixed Retailers GBO Company Shares: % Value 2013-2017
  • Table 43 Mixed Retailers GBN Brand Shares: % Value 2014-2017
  • Table 44 Mixed Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 45 Mixed Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 46 Forecast Sales in Retailing by Store-based vs Non-Store: Value 2017-2022
  • Table 47 Forecast Sales in Retailing by Store-based vs Non-Store: % Value Growth 2017-2022
  • Table 48 Forecast Sales in Store-based Retailing by Channel: Value 2017-2022
  • Table 49 Forecast Sales in Store-based Retailing by Channel: % Value Growth 2017-2022
  • Table 50 Forecast Store-based Retailing Outlets by Channel: Units 2017-2022
  • Table 51 Forecast Store-Based Retailing Outlets by Channel: % Unit Growth 2017-2022
  • Table 52 Forecast Sales in Non-Store Retailing by Channel: Value 2017-2022
  • Table 53 Forecast Sales in Non-Store Retailing by Channel: % Value Growth 2017-2022
  • Table 54 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 55 Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 56 Forecast Sales in Grocery Retailers by Channel: Value 2017-2022
  • Table 57 Forecast Sales in Grocery Retailers by Channel: % Value Growth 2017-2022
  • Table 58 Forecast Grocery Retailers Outlets by Channel: Units 2017-2022
  • Table 59 Forecast Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
  • Table 60 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 61 Non-Grocery Specialists Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 62 Forecast Sales in Non-Grocery Specialists by Channel: Value 2017-2022
  • Table 63 Forecast Sales in Non-Grocery Specialists by Channel: % Value Growth 2017-2022
  • Table 64 Forecast Non-Grocery Specialists Outlets by Channel: Units 2017-2022
  • Table 65 Forecast Non-Grocery Specialists Outlets by Channel: % Unit Growth 2017-2022
  • Table 66 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 67 Mixed Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 68 Forecast Sales in Mixed Retailers by Channel: Value 2017-2022
  • Table 69 Forecast Sales in Mixed Retailers by Channel: % Value Growth 2017-2022
  • Table 70 Forecast Mixed Retailers Outlets by Channel: Units 2017-2022
  • Table 71 Forecast Mixed Retailers Outlets by Channel: % Unit Growth 2017-2022
  • Definitions
  • Sources
  • Summary 2 Research Sources
  • Headlines
  • Prospects
  • Convenience Stores To Grow Well Over the Forecast Period
  • Growing Urban Population Boosts Convenience Store Sales
  • Increasing Cost of Large Selling Spaces Helps Boost Smaller-sized Convenience Stores' Profit Development
  • Competitive Landscape
  • Addide Supermarket Continues To Dominate Convenience Store Sales
  • Best Choice Is the Only Other Player in Convenience Stores in Nigeria
  • Modern Grocery Chains Continue To Focus on Larger Hypermarkets and Supermarkets, Leaving Convenience Stores With Just Two Players
  • Channel Data
  • Table 72 Convenience Stores: Value Sales, Outlets and Selling Space 2012-2017
  • Table 73 Convenience Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 74 Convenience Stores GBO Company Shares: % Value 2013-2017
  • Table 75 Convenience Stores GBN Brand Shares: % Value 2014-2017
  • Table 76 Convenience Stores LBN Brand Shares: Outlets 2014-2017
  • Table 77 Convenience Stores LBN Brand Shares: Selling Space 2014-2017
  • Table 78 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 79 Convenience Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • An Emerging Channel Driven by Convenience
  • Bulk-buying Prices Draw Consumers
  • Discounters Face Competition From Open Markets and Supermarkets/hypermarkets
  • Competitive Landscape
  • Dia Leads Has Dominant Value Share in Nigeria
  • U-save Is the Second-ranked Discounter in 2017
  • More Retailers Likely To Join This Channel Over the Forecast Period
  • Channel Data
  • Table 80 Discounters: Value Sales, Outlets and Selling Space 2015-2017
  • Table 81 Discounters: Value Sales, Outlets and Selling Space: % Growth 2015-2017
  • Table 82 Discounters GBO Company Shares: % Value 2013-2017
  • Table 83 Discounters GBN Brand Shares: % Value 2014-2017
  • Table 84 Discounters LBN Brand Shares: Outlets 2014-2017
  • Table 85 Discounters LBN Brand Shares: Selling Space 2014-2017
  • Table 86 Discounters Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 87 Discounters Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Hypermarkets Expected To Be the Fastest-growing Channel in Retailing
  • Stable Disposable Income Boosts Sales, But Challenges Remain
  • Preference of the Growing Young Adult Population for Mall Visits Boosts Growth
  • Competitive Landscape
  • Shoprite Dominates
  • Next Cash and Carry Is the Only Other Retailer
  • Scarcity of Shopping Centres Affects Selling Space Growth
  • Channel Data
  • Table 88 Hypermarkets: Value Sales, Outlets and Selling Space 2012-2017
  • Table 89 Hypermarkets: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 90 Hypermarkets GBO Company Shares: % Value 2013-2017
  • Table 91 Hypermarkets GBN Brand Shares: % Value 2014-2017
  • Table 92 Hypermarkets LBN Brand Shares: Outlets 2014-2017
  • Table 93 Hypermarkets LBN Brand Shares: Selling Space 2014-2017
  • Table 94 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 95 Hypermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Growing Middle-class Population Drives Growth
  • Size Matters for Supermarkets
  • Urban Population Growth Expected To Drive Increase in Outlets
  • Competitive Landscape
  • Spar Is the Leading Retailer in Supermarkets
  • Goodies Supermarket Is Second Ranked
  • Domestic Retailers Have A Leading Share in This Channel
  • Channel Data
  • Table 96 Supermarkets: Value Sales, Outlets and Selling Space 2012-2017
  • Table 97 Supermarkets: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 98 Supermarkets GBO Company Shares: % Value 2013-2017
  • Table 99 Supermarkets GBN Brand Shares: % Value 2014-2017
  • Table 100 Supermarkets LBN Brand Shares: Outlets 2014-2017
  • Table 101 Supermarkets LBN Brand Shares: Selling Space 2014-2017
  • Table 102 Supermarkets Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 103 Supermarkets Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Independent Small Grocers Is Still An Important Channel
  • Other Traditional Grocery Retailers Growing Slowly But Is Still Important
  • Growing Demand for Food/drink/tobacco Specialists
  • Competitive Landscape
  • Highly Fragmented Channel
  • Independent Grocers Dominates Sales in Traditional Grocery Retailing
  • Traditional Players Losing Share To Modern Grocery Channel
  • Channel Data
  • Table 104 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 105 Traditional Grocery Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 106 Sales in Traditional Grocery Retailers by Channel: Value 2012-2017
  • Table 107 Sales in Traditional Grocery Retailers by Channel: % Value Growth 2012-2017
  • Table 108 Traditional Grocery Retailers Outlets by Channel: Units 2012-2017
  • Table 109 Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2012-2017
  • Table 110 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 111 Traditional Grocery Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 112 Forecast Sales in Traditional Grocery Retailers by Channel: Value 2017-2022
  • Table 113 Forecast Sales in Traditional Grocery Retailers by Channel: % Value Growth 2017-2022
  • Table 114 Forecast Traditional Grocery Retailers Outlets by Channel: Units 2017-2022
  • Table 115 Forecast Traditional Grocery Retailers Outlets by Channel: % Unit Growth 2017-2022
  • Headlines
  • Prospects
  • Big Brand Names Available in Nigeria Boost the Category
  • Economic Recovery Is Boosting Consumers' Purchasing Power
  • Fashion-conscious Young Adult and Urban Population Drives Growth
  • Competitive Landscape
  • Twice As Nice Leads the Channel
  • Pep Stores Lead Global Brands
  • Pep Is the Fastest-growing Player in 2017
  • Channel Data
  • Table 116 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 117 Apparel And Footwear Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 118 Apparel And Footwear Specialist Retailers GBO Company Shares: % Value 2013-2017
  • Table 119 Apparel And Footwear Specialist Retailers GBN Brand Shares: % Value 2014-2017
  • Table 120 Apparel And Footwear Specialist Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 121 Apparel And Footwear Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 122 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 123 Apparel And Footwear Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Economic Recovery Enhances Growth
  • Increasing Urban Population Drives Growth
  • Nigeria's Large, Young Adult Population Beneficial for the Channel
  • Competitive Landscape
  • the Channel Is Highly Fragmented
  • Slot Leads This Channel
  • Cash & Carry Ranks Second
  • Channel Data
  • Table 124 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 125 Electronics and Appliance Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 126 Electronics and Appliance Specialist Retailers GBO Company Shares: % Value 2013-2017
  • Table 127 Electronics and Appliance Specialist Retailers GBN Brand Shares: % Value 2014-2017
  • Table 128 Electronics and Appliance Specialist Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 129 Electronics and Appliance Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 130 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 131 Electronics and Appliance Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • A Growing Urban Population Is Driving Demand for Modern Health and Beauty Retailers
  • Fast Growth of Beauty Specialist Retailers Due To Growth in Beauty Service Provision
  • Expansion of Drugstore/parapharmacies
  • Competitive Landscape
  • Health Plus Integrated Pharmacy and Medplus Lead This Channel
  • Local Cosmetics Manufacturer, House of Tara, Ranks Third
  • Beauty Specialists Sees Strong Competition and Interest From Newer Players
  • Channel Data
  • Table 132 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 133 Health and Beauty Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 134 Sales in Health and Beauty Specialist Retailers by Channel: Value 2012-2017
  • Table 135 Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2012-2017
  • Table 136 Health and Beauty Specialist Retailers GBO Company Shares: % Value 2013-2017
  • Table 137 Health and Beauty Specialist Retailers GBN Brand Shares: % Value 2014-2017
  • Table 138 Health and Beauty Specialist Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 139 Health and Beauty Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 140 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 141 Health and Beauty Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 142 Forecast Sales in Health and Beauty Specialist Retailers by Channel: Value 2017-2022
  • Table 143 Forecast Sales in Health and Beauty Specialist Retailers by Channel: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Consumer Tastes for Modernised Homes Drive Growth
  • Economic Recovery To Stimulate Growth
  • Homewares and Home Furnishing Stores Sees Fastest Growth
  • Competitive Landscape
  • Vitafoam Nigeria Leads
  • Moukafoam Is the Second Leading Player
  • Domestic Retailers Lead the Channel
  • Channel Data
  • Table 144 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space 2012-2017
  • Table 145 Home and Garden Specialist Retailers: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 146 Sales in Home and Garden Specialist Retailers by Channel: Value 2012-2017
  • Table 147 Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2012-2017
  • Table 148 Home and Garden Specialist Retailers GBO Company Shares: % Value 2013-2017
  • Table 149 Home and Garden Specialist Retailers GBN Brand Shares: % Value 2014-2017
  • Table 150 Home and Garden Specialist Retailers LBN Brand Shares: Outlets 2014-2017
  • Table 151 Home and Garden Specialist Retailers LBN Brand Shares: Selling Space 2014-2017
  • Table 152 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 153 Home and Garden Specialist Retailers Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Table 154 Forecast Sales in Home and Garden Specialist Retailers by Channel: Value 2017-2022
  • Table 155 Forecast Sales in Home and Garden Specialist Retailers by Channel: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Growing Economy and Middle-income Consumers Stimulate Demand
  • Rivalry From Other Specialist Retail Channels
  • Department Stores Not Very Dynamic in Nigeria
  • Competitive Landscape
  • Exclusive Stores Leads This Channel
  • Everyday Supermarket Ranks Second
  • Third-rank Sahad Is Strongly Present in the North
  • Channel Data
  • Table 156 Department Stores: Value Sales, Outlets and Selling Space 2012-2017
  • Table 157 Department Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 158 Department Stores GBO Company Shares: % Value 2013-2017
  • Table 159 Department Stores GBN Brand Shares: % Value 2014-2017
  • Table 160 Department Stores LBN Brand Shares: Outlets 2014-2017
  • Table 161 Department Stores LBN Brand Shares: Selling Space 2014-2017
  • Table 162 Department Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 163 Department Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • Variety Stores To Perform Well Over the Forecast Period
  • Increasing Channel Awareness As Variety Stores Complement Internet Retailing
  • Growing Number of Young Middle-income Consumers Spurs Demand
  • Competitive Landscape
  • Yudala Leads This Channel
  • Addiba Is the Only Other Player, So Far
  • New Entrants of Modern Retailers Likely To Join Over the Forecast Period
  • Channel Data
  • Table 164 Variety Stores: Value Sales, Outlets and Selling Space 2012-2017
  • Table 165 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2012-2017
  • Table 166 Variety Stores: Value Sales, Outlets and Selling Space: % Growth 2015-2017
  • Table 167 Variety Stores GBN Brand Shares: % Value 2014-2017
  • Table 168 Variety Stores LBN Brand Shares: Outlets 2014-2017
  • Table 169 Variety Stores LBN Brand Shares: Selling Space 2014-2017
  • Table 170 Variety Stores Forecasts: Value Sales, Outlets and Selling Space 2017-2022
  • Table 171 Variety Stores Forecasts: Value Sales, Outlets and Selling Space: % Growth 2017-2022
  • Headlines
  • Prospects
  • A Growing Economy and Rising Social Media Traffic Boost Direct Selling
  • Beauty and Personal Care and Consumer Health Dominate Direct Selling Sales
  • the Urge for Additional Sources of Income Drives Demand; Mobile Payments Enhance Sales
  • Competitive Landscape
  • Forever Living Products Nigeria Holds the Lead in Direct Selling
  • Oriflame Ranks Second
  • Competitive Rivalry From Internet Retailing Impacts This Channel
  • Channel Data
  • Table 172 Direct Selling by Category: Value 2012-2017
  • Table 173 Direct Selling by Category: % Value Growth 2012-2017
  • Table 174 Direct Selling GBO Company Shares: % Value 2013-2017
  • Table 175 Direct Selling GBN Brand Shares: % Value 2014-2017
  • Table 176 Direct Selling Forecasts by Category: Value 2017-2022
  • Table 177 Direct Selling Forecasts by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Busy Schedule of Corporate Professionals Drives Growth
  • Growing Young Adult Urban Population Boosts Demand
  • Growing Internet Access Helps To Drive Internet Retailing Growth
  • Competitive Landscape
  • Jumia and Konga Lead Internet Retailing Through Third-party Merchants
  • Store Retailers Increasingly Adopting Internet Retailing
  • New Entrants Are Attracted To Internet Retailing's Potential
  • Channel Data
  • Table 178 Internet Retailing by Category: Value 2012-2017
  • Table 179 Internet Retailing by Category: % Value Growth 2012-2017
  • Table 180 Internet Retailing GBO Company Shares: % Value 2013-2017
  • Table 181 Internet Retailing GBN Brand Shares: % Value 2014-2017
  • Table 182 Internet Retailing Forecasts by Category: Value 2017-2022
  • Table 183 Internet Retailing Forecasts by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Launch of Jumia Fresh Indicates Interest in Grocery Retailing by Big Retailers, But Challenges Lie Ahead
  • Timely Delivery Is Expected To Drive Growth
  • Growing Employment of Young Adults Stimulates Demand
  • Competitive Landscape
  • Supermart.ng Leads This Channel
  • Gloo.ng Ranks Second, Drinks.ng Is the Leading Drinks Specialist
  • Strong Competition As Online Grocery Evolves
  • Channel Data
  • Table 184 Food and Drink Internet Retailing: Value 2012-2017
  • Table 185 Food and Drink Internet Retailing: % Value Growth 2012-2017
  • Table 186 Food and Drink Internet Retailing Forecasts: Value 2017-2022
  • Table 187 Food and Drink Internet Retailing Forecasts: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Vending Is Still A Small Channel in Nigeria, Being Located at Airports Only
  • Strategic Positioning May Stimulate Growth Over the Long Term
  • Likelihood of New Entrants To Boost Demand
  • Competitive Landscape
  • Citiserve Is the Only Player in This Channel in 2017
  • Potential for Competition Over the Forecast Period
  • Channel Data
  • Table 188 Vending by Category: Value 2012-2017
  • Table 189 Vending by Category: % Value Growth 2012-2017
  • Table 190 Vending GBO Company Shares: % Value 2013-2017
  • Table 191 Vending GBN Brand Shares: % Value 2014-2017
  • Table 192 Vending Forecasts by Category: Value 2017-2022
  • Table 193 Vending Forecasts by Category: % Value Growth 2017-2022
  • Headlines
  • Prospects
  • Growing Number of Smartphones Users Impacts This Channel
  • Internet Access Through Mobile Devices Drives Growth
  • Cheaper Larger-screen Mobile Devices Influence Demand
  • Competitive Landscape
  • As in Overall Internet Retailing, Jumia and Konga Lead Mobile Internet Retailing
  • Channel Data
  • Table 194 Mobile Internet Retailing: Value 2012-2017
  • Table 195 Mobile Internet Retailing: % Value Growth 2012-2017
  • Table 196 Mobile Internet Retailing Forecasts: Value 2017-2022
  • Table 197 Mobile Internet Retailing Forecasts: % Value Growth 2017-2022
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