Media in Brazil

1.1. Market value
1.2. Market value forecast
1.3. Category segmentation
1.4. Geography segmentation
1.5. Market rivalry
1.6. Competitive Landscape

2.1. Market definition
2.2. Market analysis

3.1. Market value

4.1. Category segmentation
4.2. Geography segmentation

5.1. Market value forecast

6.1. Summary
6.2. Buyer power
6.3. Supplier power
6.4. New entrants
6.5. Threat of substitutes
6.6. Degree of rivalry

7.1. Who are the leading players?
7.2. How is technology being used in the leading players’ strategies?
7.3. Which companies offer substitutes to the main industry?
7.4. How has COVID-19 affected this industry's segments in 2020?

8.1. WPP plc
8.2. AT&T Inc
8.3. Globo Comunicacao e Participacoes S.A.
8.4. Omnicom Group, Inc.
8.5. The Walt Disney Company

9.1. Country data

10.1. Methodology
10.2. Industry associations
10.3. Related Research
10.4. About the Author

Table 1: Brazil media industry value: $ billion, 2015-19
Table 2: Brazil media industry category segmentation: $ billion, 2019
Table 3: Brazil media industry geography segmentation: $ billion, 2019
Table 4: Brazil media industry value forecast: $ billion, 2019-24
Table 5: WPP plc: key facts
Table 6: WPP plc: Key Employees
Table 9: AT&T Inc: key facts
Table 10: AT&T Inc: Key Employees
Table 11: AT&T Inc: Key Employees Continued
Table 12: Globo Comunicacao e Participacoes S.A.: key facts
Table 13: Globo Comunicacao e Participacoes S.A.: Key Employees
Table 14: Omnicom Group, Inc.: key facts
Table 15: Omnicom Group, Inc.: Key Employees
Table 16: Omnicom Group, Inc.: Key Employees Continued
Table 17: The Walt Disney Company: key facts
Table 18: The Walt Disney Company: Key Employees
Table 19: The Walt Disney Company: Key Employees Continued
Table 20: The Walt Disney Company: Key Employees Continued
Table 21: The Walt Disney Company: Key Employees Continued
Table 22: Brazil size of population (million), 2015-19
Table 23: Brazil GDP (constant 2005 prices, $ billion), 2015-19
Table 24: Brazil GDP (current prices, $ billion), 2015-19
Table 25: Brazil inflation, 2015-19
Table 26: Brazil consumer price index (absolute), 2015-19
Table 27: Brazil exchange rate, 2015-19

Figure 1: Brazil media industry value: $ billion, 2015-19
Figure 2: Brazil media industry category segmentation: % share, by value, 2019
Figure 3: Brazil media industry geography segmentation: % share, by value, 2019
Figure 4: Brazil media industry value forecast: $ billion, 2019-24
Figure 5: Forces driving competition in the media industry in Brazil, 2019
Figure 6: Drivers of buyer power in the media industry in Brazil, 2019
Figure 7: Drivers of supplier power in the media industry in Brazil, 2019
Figure 8: Factors influencing the likelihood of new entrants in the media industry in Brazil, 2019
Figure 9: Factors influencing the threat of substitutes in the media industry in Brazil, 2019
Figure 10: Drivers of degree of rivalry in the media industry in Brazil, 2019