Putt's Law and the Successful Technocrat. How to Win in the Information Age

  • ID: 2181337
  • Book
  • 184 Pages
  • John Wiley and Sons Ltd
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"Technology is dominated by two types of people: those who understand what they do not manage, and those who manage what they do not understand."

—Putt′s Law

Early Praise for Putt′s Law and the Successful Technocrat:

"It′s a classic. It reads at first like humor, but one eventually realizes that it′s all true. The first edition changed my life. I loaned my copy to a subordinate at IBM, and he didn′t return it to me until he was my boss."
—Dave Thompson, PhD, IBM Fellow (retired), Member National Academy of Engineering, and IEEE Fellow

"Putt′s humor ranges from sharp to whimsical and is always on target. Readers will be reminded of many personal experiences and of lessons in life they wish they had learned earlier in their careers."
—Eric Herz, former IEEE executive director and general manager

"Anyone who thinks ′engineering management′ is an oxymoron needs to read this terrific book — then they will know."
—Norman R. Augustine, author of Augustine′s Laws and retired Chairman & CEO of Lockheed Martin Corporation

Putt′s Law is as true today as it was when techno–everyman Archibald Putt first stated it. Now, in Putt′s Law and the Successful Technocrat: How to Win in the Information Age, Putt is back with the unvarnished truth about success in the modern, technology–driven organization.

As you learn the real rules of the technology world, you′ll meet such characters as the successful technocrat, Dr. I. M. Sharp. You′ll find out how he wrangles career victories from corporate failures, nearly bankrupting the firm with his projects while somehow emerging the hero. You′ll also meet such unfortunates as Roger Proofsworthy, top–level perfectionist yet low in the hierarchy, and come to understand how he assiduously preserves his spot near the bottom of the totem pole.

Whether you work in business, IT, or are a freelance technocrat, you′ll want to study Putt′s hard–won wisdom and laugh—all the way to the bank!

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Part One: Putt’s Primer.

Putt’s Law and Corollary.

Two Laws of Crises.

The Law of Failure and Putt’s Ploy.

Three Laws of Innovation.


Part Two: The Successful Technocrat.



A Lucky Engineer.

Genesis of a Manager.




Publish and Perish.

Where the Money Is.

Tools of the Trade.

Thank You, Dr. Sharp.

Part Three: Basic Putt.

Laws of Innovation Management.

Four Laws of Advice.

The Consultant’s Law.

Five Laws of Decision Making.

Laws of Communication.

Laws of the Information Age.

Information Technology Laws.

Part Four: Advanced Topics.

Project Selection.


Evaluating Ideas.

Punishment and Reward.

Can Putt’s Law Be Broken?

Putt’s Corollary to Murphy’s Law.

Part Five: Putt’s Canon.

Putt’s Primer.

Basic Putt.

Advanced Topics.

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Archibald Putt
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