This new, expanded edition of a classic bestseller supplements veteran career advisor William Montag’s years of experience with the powerful online resources of CareerJournal.com, The Wall Street Journal’s own career Web site. Let this handy resource be your own professional executive coach with up–to–the–minute advice on how to land your ideal executive job using proven high–visibility marketing techniques.
The top–notch, real–world resume and cover letter samples inside will help you launch your search with the same competitive edge held by the top–level clients of Montag Associates. You’ll learn how critical self–marketing is to your success and how to maximize your marketability by pairing the perfect cover letter with the right resume for any job opportunity. By combining the author’s power packaging and patented Expansionist Theory methods with 24/7 online job search strategies you can outmarket, outsmart, and outclass the competition.
Put your executive job search on the fast track with:
- All the marketing techniques and online skills of professional executive career coaches
- Up–to–date listings of the best career and job search sites on the Internet
- Sample resumes accompanied by their own specially designed cover letters
- Frequently asked questions and market–tested answers
- Top ten rules for the twenty–first–century job market
PART I: MARKET–TESTED POWER PACKAGING.
Frequently Asked Questions with Market–Tested Answers.
Defining Your Success Stories and Skills.
Defining Other Vital Information.
Developing and Writing Your Marketing Resume.
Developing and Writing Your Marketing Cover Letter.
Market–Tested Sample Resumes and Cover Letters for Executives.
Market–Tested Sample Resumes and Cover Letters for Managers and Professionals.
PART II: LAUNCHING A JOB SEARCH CAMPAIGN IN THE TWENTY–FIRST CENTURY.
Top Ten Rules of the Job Market: What Worked for Satisfied Clients.
Launching the Search: The Patented Expansionist Theory.
The 24/7 Internet Job Search: Registering with CareerJournal.com from The Wall Street Journal.
The 24/7 Online Job Search Directory: Market–Tested Career and Job Search Websites.
Appendix I: Conversion from the Recommended Combination Functional and Chronological Format to a Chronological Format.
Appendix II: Time–Tested Observations about the Job Interview.