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Opening Doors. Pathways to Diverse Donors

  • ID: 2210936
  • Book
  • 272 Pages
  • John Wiley and Sons Ltd
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Changing demographics are changing philanthropy. To keep up with the pace of change, fundraisers from all communities must reach out to perspective donors of diverse ethnic and racial backgrounds.Opening Doors helps nonprofit organizations both understand the rich philanthropic traditions of diverse communities and develop effective outreach efforts. Based in solid research, the book is filled with practical strategies, suggestions, and action steps fundraisers can use to realize the philanthropic potential of people they are not currently reaching. Proven fundraising practices give nonprofit professionals the confidence and tools they need to attract diverse donors.
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List of Tables, Figures, and Exhibits.

Foreword (Emmett D. Carson).



About the Author.

About the Contributors.

1. How Changing Demographics Are Changing Philanthropy.

2. Understanding Diverse Giving Patterns.

3. Embracing Diversity and Inclusiveness.

4. Building Awareness and Cultivating Prospects.

5. Turning Diverse Prospects into Donors.

6. Advancing Donor Investment Through Major Gifts.

7. Encouraging Gift Planning and Endowment Building.

8. Achieving Success Through Collaboration.

9. Realizing the Potential of Diverse Donors.



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Diana S. Newman
Council on Foundations
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