Capital Campaigns from the Ground Up. How Nonprofits Can Have the Buildings of Their Dreams. The AFP/Wiley Fund Development Series

  • ID: 2211727
  • Book
  • 312 Pages
  • John Wiley and Sons Ltd
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The nonprofit leader’s complete source on setting, pursuing, and meeting building campaign goals

Nonprofit veteran Stanley Weinstein’s Capital Campaigns from the Ground Up gives decision–makers the guidance they need to accomplish one of the most important steps in the growth of an organization: the campaign for funding and completing a significant building project. Whether for arts–, religious–, education–, healthcare–, preservation–, or social service related projects, this book lays out a detailed road map for successfully managing all aspects of project realization. Moving easily from preparation to design to fundraising, Capital Campaigns from the Ground Up presents a comprehensive approach to coordinating these efforts. This practical, clearly written handbook will help you:

  • Think strategically in the early preparation stage
  • Balance building and fundraising concerns
  • Build a committed team of volunteers, a cohesive board, and a solid donor base
  • Make a strong case for support, utilize media resources, and communicate a clear mission
  • Determine what has worked in past successful campaigns

Nonprofit directors, developers, board members, and other decision–makers, along with architects and other design professionals working with nonprofits, will all appreciate and benefit from this invaluable resource.

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About the Author.


Chapter 1. Coordinating Project Planing and Fundraising Planning.

Chapter 2. Confidence and Communications.

Chapter 3. Building a Strong and Committed Board.

Chapter 4. Project Planning.

Chapter 5. Project Delivery Strategies.

Chapter 6. Prospect Identification and Cultivation.

Chapter 7. The Case for Support and Campaign Materials.

Chapter 8. Precampaign Planning Study and Campaign Readiness.

Chapter 9. Staff and Volunteer Solicitation Training.

Chapter 10. Managing the Campaign.

Chapter 11. Grants and Government Funding.

Chapter 12. Churches and Faith–Based Institutions.

Chapter 13. Historic Preservation Projects.

Chapter 14. Parting Thoughts.


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STANLEY WEINSTEIN, ACFRE, EMBA, spent thirty–two years in the nonprofit sector. He served for nine years on the AFP’s National Board of Directors. As President of Stanley Weinstein & Co., he has provided services and hands–on fundraising help for more than 250 not–for–profit organizations nationwide. Mr. Weinstein’s capital campaigns have resulted in numerous major gifts ranging from $50,000 to $50 million. His experience includes strategic planning, board development, and capital campaigns for a broad spectrum of social welfare, healthcare, arts, and religious and educational institutions. For more information please visit [external URL]
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Note: Product cover images may vary from those shown