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Transforming Fundraising. A Practical Guide to Evaluating and Strengthening Fundraising to Grow with Change. Edition No. 1

  • ID: 2212258
  • Book
  • February 1999
  • 192 Pages
  • John Wiley and Sons Ltd
"You've got to read this book! You'll learn what to do, when to doit, and exactly how to go about it. A useful, practical tool tohelp any CEO or development officer position an organization forgrowth and success."
--Karen SAndelback, executive director, American Kidney Fund

"Candor is a missing commodity in many of today's dialogues. JudyNichols' wisdom and sharp insights make this book a refreshingguide to honest organizational self-evaluation."
--Jeannie Thompson, fund raising consultant and member, board ofdirectors of the International Fund Raising Group

In this practical and straightforward guide, Judith E. Nichols, aninternationally renowned fundraising expert, introduces a provenmethod of fundraising evaluation: the Development AssessmentProcess. This formula will fundamentally transform the waynonprofit organizations approach evaluation and help them improvefund raising strategies to not only achieve their mission, but tokeep pace with a changing world.

Nichols' revolutionary Development Assessment Process is a uniqueevaluation tool that combines traditional internal evaluationpractices with a method for appraising shifting philanthropic anddemographic trAnds. Proven successful in a wide variety ofnonprofit organizations, this innovative process createsopportunities for open dialogue among audiences inside and outsidethe organization, encourages useful feedback, and providespractical recommAndations that can be seamlessly incorporated intocurrent operations. Transforming Fundraising walks readers step bystep through the process of evaluating current fundraisingprograms, assessing their potential for improvement, and planningfor change.

Readers will also find a real-life, in-depth case that clearlydemonstrates--from the first step through the last--how theDevelopment Assessment Process works. Written in clear, accessiblelanguage and designed to be a hands-on guide and workbook,Transforming Fundraising is filled with easy-to-use worksheets,checklists, exhibits, and a resource guide. By using Nichols'groundbreaking Development Assessment Process, nonprofitorganizations--of all sizes--will dramatically increase theirfundraising results.
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Introduction: How Development Assessment Can Dramatically IncreaseFundraising Results.

Part One: Understanding the Development Assessment Process.

1. What Development Assessment Is and When You Need It.

2. How to Conduct a Development Assessment: Key Components.

Part Two: Understanding Your Fundraising Environment.

3. Fundraising in a Changing World.

4. Understanding the Demographic and Philanthropic TrAnds thatDrive Fundraising.

5. Realigning Fundraising Strategies to Grow with Change.

Part Three: Gathering the Information You Need.

6. Where to Look: Resources for Environmental Scanning.

7. Sample Forms for Surveying, Data Collection, and InformationRecording.

Part Four: The Development Assement in Action.

8. How One Organization Used Development Assessment to StrengthenFundraising Programs: A Case Example.
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Judith E. Nichols
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