Executive Vice President, Target Corporation
"Yellow’s continued industry leadership will result in large part from embracing Bill Davidson’s philosophy and approach."
CEO, Yellow Corporation
"Strategic change is a high–risk, high–return proposition. Davidson’s framework provides a sure, firm foundation for success."
CEO, UTi Worldwide
"This is a serious piece of work which should be required reading for all business leaders. If you plan on remaining or becoming number one in your industry, have your top management team read this right away."
CEO, Executive Focus International, Inc.
"I could not put it down stunning insights into corporate strategy and tactics."
General Partner, Palomar Ventures
Chapter Two: The Enterprise Principle.
Chapter Three: The Strategic Setting.
Chapter Four: Champions of Breakthrough.
Chapter Five: The Mindset of the Market Leader.
Chapter Six: Advice to Incumbents.
Chapter Seven: Aim, Ready, Fire.
Chapter Eight: The Leadership Factor.
Appendix I: Breakthrough Profiles.
Appendix II: Breakthrough Performance.
Publishers Weekly, November 3, 2003)