"Latino Talent is an invaluable resource for anyone interested in learning about Hispanic Americans in the workplace and in leveraging and maximizing their contributions. This unique book--written by an expert who's deeply respected in this field--provides a practical and compelling perspective on why organizations should continue to invest in developing?this?young and increasingly influential population segment."?
--RAYMOND ARROYO, Chief Diversity Officer, Aetna Inc., and President,?PRIMER
"Latino Talent is a must-read for diversity and HR executives who are responsible for Latino initiatives in their organizations. The book also provides justification as to why organizations need to raise the sense of urgency regarding their Latino-related workplace practices."
--TIM RICHMOND, Vice President, Talent Acquisition, Abbott Laboratories
"Latino Talent includes wonderful insights gleaned from practitioners in the field. Readers are exposed to corporate best practices when it comes to Latino talent management initiatives. The strategies and solutions provided in Latino Talent are proven, applicable, and deliver results."
--ISAIAS ZAMARRIPA, Director, Talent Acquisition, General Mills Corporation
"America has awakened to the large and growing Latino demographic in this country and now wants to tap into this fast-growing consumer base. The best way to make inroads into this demographic is by building your Latino talent pool so they can create successful programs that get results. Whether you're at a Fortune 1000 company, government agency, academic institution, or not-for-profit organization, you'll want to read this strategic approach to building your Latino leadership."
--ABE TOMAS HUGHES II, CEO, Hispanic Alliance for Career Enhancement (HACE)
"Employers interested in maximizing the contributions of Latinos in the workplace will find Latino Talent to be very useful and practical. In this book, Dr. Rodriguez has done extensive research to help companies and employees build bridges for understanding and inclusion."
--JULIE FASONE HOLDER, Corporate Vice President, Human Resources,
The Dow Chemical Company
Author Biography xvii
Chapter 1 The Business Case for Latino Diversity 1
Chapter 2 Latino Demographics and Terminology 13
Chapter 3 Latino Cultural Aspects 35
Chapter 4 Improving Latino Recruiting Effectiveness 57
Chapter 5 Retaining Latino Employees 101
Chapter 6 Latino Leadership Development 131
Chapter 7 Shaping the Future 161
Chapter 8 From One Latino to Another 179
Appendix Latino Organizations and Publications 191