"The Advantage has more common sense in its 200 pages than I have ever found in a business book. A must–read."
Colleen Barrett, president emeritus, Southwest Airlines Co.; coauthor, Lead with LUV
"Here is the next business classic. Even the best leaders will read this and wonder, ′Why aren′t we already doing this?′"
Enrique Salem, president and CEO, Symantec
"We are doing what most said could not be done in a down economy start and exponentially grow a business. Using Lencioni′s model for organizational health is an everyday choice and a way of life for our company."
Liz Townsend, COO, My Fit Foods
"For more than a decade I′ve been using Lencioni′s approach to run the departments I lead, and it has never failed me."
Rick Friedel, vice president, AT&T Service Management
"Our teams and leaders have really embraced Lencioni′s methodology. We′ve put these ideas into practice and we′re experiencing the results that prove it works."
David Gordon, COO, The Cheesecake Factory
"In The Advantage, Lencioni cuts through the corporate ′bull′ that creates a culture of stonewalling and feet–dragging, and shows leaders at every level how to build up a culture of productivity and communication."
Dave Ramsey, New York Times best–selling author and nationally syndicated radio talk show host
The Case for Organizational Health 1
The Four Disciplines Model 15
Discipline 1: Build a Cohesive Leadership Team 19
Discipline 2: Create Clarity 73
Discipline 3: Overcommunicate Clarity 141
Discipline 4: Reinforce Clarity 153
The Centrality of Great Meetings 173
Seizing the Advantage 189
Checklist for Organizational Health 195
More Resources 199
About the Author 205