- Establish your Etsy shop
- Effectively photograph your products
- Post your products to optimize visibility and increase sales
- Brand your business
- Use social media like blogs, Twitter, and Facebook to connect with buyers and grow your business
Chapter 1 All About Etsy.
Etsy Defined - Etsy terms you should know.
The Etsy Community.
Chapter 2 Getting To Know You and Your Product.
Basic product questions.
Marketing and Branding.
General Online Selling.
Chapter 3 Your Etsy Shop Set up.
Working through Your Etsy.
Chapter 4 Listing Your First Item.
Where is the Etsy title tag found?
Chapter 5 Four-Step Game Plan For More Views.
Chapter 6 Advanced SEO For Your Etsy Shop.
Keyword research and placement.
Global Monthly Searches.
Key Phrase Evaluation.
Increasing your Google Rank with Quality Backlinks.
Chapter 7 Handmade Blogging Essentials.
Essentials for Blogging in the Handmade Scene.
20 Tips for Handmade Blogging Success.
Top Blogger Interview Sum-up.
20 Tips Expanded.
Chapter 8 Twitter For Etsy Sellers.
Quick Twitter Terms You Should Know.
Quick Twitter Overview..
Chapter 9 Facebook For Handmade.
Fan Page versus Personal Profile.
Fan Page versus Facebook Groups.
Promoting Your Products and Links on Facebook.
Promoting Your Facebook Fan Page.
Chapter 10 Top Etsy Seller Interviews.
About the Author.