The skilled social entrepreneur has the ability to get the most mission out of the resources at hand?including traditional business techniques. Finally, here is a book that will help you learn their techniques. In Social Entrepreneurship, you will learn how successful social entrepreneurs:
Focus on community wants and needs
Match those with core competencies to provide the quality services
Assess risk and gauge opportunity
Develop new project ideas and test their feasibility
Write a business plan
Project finances in the plan
Tap into new sources of funding
Develop the idea of social entrepreneurship throughout the organization
Make sure that mission, not money, is the bottom line
Also included are the seven essential steps of the not–for–profit business development process, real–world case studies, sample business plans, and a self–assessment process to determine if your organization is ready for social entrepreneurism. In addition to entrepreneurs, middle managers, policy setters, volunteers, and a host of other important staff members will get value from the mission–beneficial information in this book. Most important, Social Entrepreneurship will help you to help your organization succeed and thrive?and make your job more interesting and productive.
Praise for Social Entrepreneurship The Art of Mission–Based Venture Development
"A great read . . . contains both the theoretical underpinnings and practical applications that those of us in nonprofit leadership badly need. I will share it with my management team and board."?Joseph M. Hafey, President and CEO, Public Health Institute
"A sound, practical guide for developing social entrepreneurs. Brinckerhoff makes taking mission–related business risks on behalf of the people served less risky with the step–by–step application of business ideas and techniques. Warnings, real–world examples, and hands–on advice keep the reader on track to sensible risk taking."?Connie Kirk, President and CEO, Tommy Nobis Center
"Peter C. Brinckerhoff?s new and masterfully written book has a lot of practical information in it for any organization that wants to learn how to become and stay entrepreneurial. Brinckerhoff provides the right kind of information to any organization interested in succeeding in a highly competitive and service–oriented environment . . . [and] stresses the importance of an organization?s encouraging innovation and risk only if it does not lose sight of its core values, its strengths, and its mission. That is excellent advice for any organization and for anyone who ventures into entrepreneurial waters."?Andrew H. Souerwine, PhD, Emeritus Professor of Management and Organization The School of Business Administration, University of Connecticut
The Business Development Process.
First Steps: Mission Outcomes, Risk, and Idea Generation.
The Business Plan.
Business Plan Financial Projections.
Applying the Lessons: A Step–By–Step Business–Planning Exercise.
Financing Your Entrepreneurship.
Technicalities: Unrelated Business Income Tax and Corporate Structuring.
Social Entrepreneurism for Funders.
Resources for Further Study.