Strategic planning in the public and private sectors of higher education has been a useful tool in weathering change, achieving success, and learning campus movements focused on issues of importance. This volume discusses the development and successful application of strategic planning to the work of student affairs administration. It provides advice and examples that are specific to the student services organization within a college or university. Chapters are organized to take the student services practitioner from preplanning consideration of values, data, and learership to successful models for planning, implementation, and effectiveness assessment. The authors provide in–depth advice on how to use the student affairs strategic plan effectively in budget work, strengthening relations with academics, and crisis management. Case studies from two different institutions demonstrate the development and use of an effective strategic plan in crisis as well as "normal" times on campus. These real–life examples offer detailed methods for the development and use of a student services strategic plan.
1. Introduction to Strategic Planning in Student Affairs: A Model for Process and Elements of a Plan (Shannon E. Ellis).
The myths and realities of strategic planning in student affairs are examined as a prelude to its value in promoting sound management and organizational transformation. A model for the strategic planning process in a student affairs setting is presented in addition to, and elements of, a final plan.
2. Strategically Planning to Change (Kemal Atkins).
Long term change and sustained transformation are the result of a carefully crafted plan. Examples of strategic practices that lead to a desired result are set forth in this chapter.
3. Values Drive the Plan (Les P. Cook).
This chapter stresses the importance of defi ning and adhering to organizational values during the process of strategic planning and implementation. Methods for incorporating values into planning are described.
4. Data–Driven Planning: Using Assessment in Strategic Planning (Marilee J. Bresciani).
This chapter describes several techniques to conduct data–driven planning by student affairs professionals. Adopting the practice of strategically assessing programs and services to inform the development and implementation of a strategic plan will ensure its achievement.
5. Strategic Planning and Financial Management (James F. Conneely).
Strong financial management skills enhance the usefulness and implementation of a student affairs strategic plan.This chapter discusses the purposes and describes the stages of budgeting and strategic planning.
6. Involving Academic Faculty in Developing and Implementing a Strategic Plan (Rich Whitney).
Involvement by academic faculty in the student affairs strategic planning process is often overlooked. This chapter describes the reasons academic faculty should be involved and provides examples of how to include them in the development and implementation of an effective plan.
7. Strategic Planning: Renewal and Redesign During Turbulent Times (Cynthia Cherrey, Evette Castillo Clark).
Strategic thinking, planning, and action created an effective response by Tulane University student affairs professionals in the aftermath of Hurricane Katrina. This chapter describes their experience and lessons learned.
8. But Does It Really Work? A Vision for Student Services, 2002 2007 (Shannon E. Ellis).
An actual student affairs strategic plan is provided along with a public assessment of the organization s achievements and shortcomings as relates to the vision and goals set forth five years prior.