Global Sales. Sales 12.2. Express Exec

  • ID: 2240288
  • Book
  • Region: Global
  • 122 Pages
  • John Wiley and Sons Ltd
1 of 4
  • Fast–track route to new skills required in achieving global sales for any size of organization
  • Covers the enormous growth potential offered by global sales, use of a local sales force, web selling, intellectual property and privacy, and standardization or adaptation of your products and services
  • Case studies from Budweiser, Boo.com, McDonald′s, Checkpoint and Samsung
  • Includes a comprehensive resource guide, key concepts and thinkers, a 10–step action plan for achieving global sales, and a section of FAQs
Note: Product cover images may vary from those shown
2 of 4
Introduction to ExpressExec.

Introduction.

What are Global Sales?

The Evolution of Global Sales.

The E–Dimension.

The Global Dimension.

The State of the Art.

In Practice – Global Sales Success Stories.

Key Concepts.

Resources.

Ten Steps to Making Global Sales Work.

Frequently Asked Questions.

Index.

Note: Product cover images may vary from those shown
3 of 4

Loading
LOADING...

4 of 4
Leo Gough
Note: Product cover images may vary from those shown
5 of 4
Note: Product cover images may vary from those shown
Adroll
adroll