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Web Design. A Complete Introduction. Edition No. 1

  • ID: 2242374
  • Book
  • October 2006
  • 694 Pages
  • John Wiley and Sons Ltd
Simply the best introduction to all aspects of the design and development of successful Web sites.

As the World Wide Web has matured, the need for high quality education in all aspects of Web design has become widely acknowledged. This book is a core text for undergraduate and masters courses that provides a complete introduction to every aspect of the building of Web pages and Web sites. A complete understanding of the basics of all aspects of Web design is essential to the development of good practice.

Starting from a review of Web experiences, the text provides a deep and thorough introduction to Web technology, markup, stylesheets, Web graphics, Web animation and embedded video, client-side scripting, Web applications, usability, accessibility, page design and site design. At all times, the focus remains on good practice, underpinned by sound principles, in the context of the real World Wide Web. Full coverage of the essential technologies is provided: HTTP, XHTML, CSS, Javascript and the DOM, and the use of Web Standards is emphasized throughout as an essential part of the authors' forward-looking approach. Some elementary programming knowledge is required for use of this text.

Suitable for course use or self-study, this comprehensive introduction represents a complete overview of the practice of Web design, providing clear summaries and a wealth of exercises and short practical assignments, as well as a valuable survey of the most popular software tools used in Web design. An extensive glossary and a wide rage of other supplementary material are provided on the supporting Web site.

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Welcome x

1. Web Experiences 1

Web Pages and Sites 2

Using the Web 8

The Web Community 15

Web Design Principles 21

New Developments 25

Key Points 29

Exercises 32

2. Web Technology 35

Web Pages 36

Fetching Pages 46

Data Representations 70

Transmission of Digital Data 79

Key Points 93

Exercises 97

3. Markup 99

XML 101


Key Points 145

Exercises 148

4. Stylesheets 151

Rules in CSS 153

Typography 162

Layout 176

Positioning 191

Special Cases 199

Advanced Features of CSS 208

Key Points 215

Exercises 220

5. Web Graphics 223

Display and Storage of Images 224

Colour 227

Bitmapped Images 237

Vector Graphics 254

XHTML Markup for Images 269

Key Points 276

Exercises 281

6. Time-Based Media 283

Time-Based Media and Web Pages 287

Animation 296

Video 307

Sound 326

Key Points 331

Exercises 335

7. DOM Scripting 339

Fundamentals 342

The DOM 349

JavaScript 357

Dynamic Pages 370

Applications of DOM Scripting 386

Embedded Applications 412

Key Points 427

Exercises 432

8. Web Applications 435

Server-Side Technologies 436

Ready-Made Applications 446

Databases 450

Dynamically Generated Pages 462

Key Points 496

Exercises 500

9. Web Accessibility 503

Problems with Access 504

Assistive Technology 510

Making Sites More Accessible 513

Accessible Content 519

Accessible Function 533

Key Points 541

Exercises 545

10. Web Page Design 547

Visual Communication 549

Layout 563

Colour and Tone 586

Typography 592

Key Points 604

Exercises 608

11. Web Site Design 611

Logical Structure 613

URL Structure 616

Navigational Structure 619

Creating Web Sites 633

Epilogue 646

Key Points 647

Exercises 650

Appendix A. Software for Web Designers 652

Appendix B. XML Namespaces 666

Index 672

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Nigel Chapman Edinburgh, Scotland.

Jenny Chapman Edinburgh, Scotland.
Note: Product cover images may vary from those shown