(WCS CAN) Olds College: Small Business Management, Desktop Edition

  • ID: 2242506
  • Book
  • 576 Pages
  • John Wiley and Sons Ltd
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You can get there

Where do you want to go? You might already be managing a small business and may be looking to expand your skills. You might be setting out on a new career path. Or, you might want to learn more about exciting opportunities in small business management.

Wherever you want to go, Wiley Pathways Small Business Management will help you get there. Easy–to–read, practical, and up–to–date, this text not only helps you learn fundamental concepts of running a small business; it also helps you master the core competencies and skills you need to succeed in the classroom and in the real world. The book’s brief, modular format and variety of built–in learning resources enable you to learn at your own pace and focus your studies.

With this book, you will be able to:
- Understand and apply the essentials of managing a small business.
- Write a practical business plan.
- Obtaining the financing you need to start your business.
- Choose a legal form for your venture.
- Effectively market your business.
- Develop and work with a budget.
- Understand the taxes and the laws that apply to your business and how to minimize your exposure.
- Manage your business’s inventory.
- Be aware of the ethical issues involved in running your business.
- Use e–commerce to build your business.

Wiley Pathways helps you achieve your goals

When it comes to learning about business, not every student is on the same path, but every student wants to succeed. The business series in the new Wiley Pathways imprint helps you achieve your goals. The books in this series––Marketing, Business Communication, Finance, Business Math, Real Estate, Small Business Management, Supervision, Project Management, Selling, and Personal Finance—offer a coordinated curriculum for learning business.
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1. An Introduction to the Small Business Life.

2. Small Business Opportunities.

3. The Family–Owned Business.

4. Developing a Business Plan.

5. Sources of Financing.

6. Forms of Small Business Ownership.

7. The Basics of Small Business Management.

8. Legal Concerns of Small Businesses.

9. Managing Human Resources in a Small Business Environment.

10. Understanding Markets and Pricing.

11. Promotion and Selling.

12. E–Commerce and the Small Business Owner.

13. Using Financial Statements.

14. Budgeting and Taxes.

15. Purchasing and Inventory Control.
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Richard M. Hodgetts
Donald F. Kuratko
Margaret Burlingame
Don Gulbrandsen
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