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Essential Tools for Operations Management. Tools, Models and Approaches for Managers and Consultants. Edition No. 1

  • ID: 2244180
  • Book
  • January 2010
  • 160 Pages
  • John Wiley and Sons Ltd
The third book in the Essential Tools For series… on the topic of Operations Management

Based on Simon Burtonshaw-Gunn's successful The Essential Management Toolbox, this book focuses in greater depth on the topic of Operations Management. This third book covers the areas of marketing, CRM and Product Development. It offers the business person and consultant the tools to help the business person define and control these areas within their business. He holds two Master's degrees and a PhD in various Strategic Management topics. Book includes a forward by Malik Salameh.

Note: Product cover images may vary from those shown
ACKNOWLEDGEMENTS.

FOREWORD.

BIOGRAPHICAL DETAILS.

INTRODUCTION.

1. STRATEGIC MANAGEMENT.

2. BUSINESS PLANNING.

3. PRODUCT DEVELOPMENT.

4. SUPPLY CHAIN MANAGEMENT.

5. PEOPLE MANAGEMENT.

REFERENCES.

INDEX.

Note: Product cover images may vary from those shown
Simon Burtonshaw-Gunn
Note: Product cover images may vary from those shown
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