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Hollywood Stardom. Edition No. 1

  • ID: 2253553
  • Book
  • January 2013
  • 352 Pages
  • John Wiley and Sons Ltd
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By integrating star studies and film industry studies, Hollywood Stardom reveals the inextricable bonds between culture and commerce in contemporary notions of film stardom.
  • Integrates the traditions of star studies and industry studies to establish an original and innovative mode of analysis whereby the ‘star image’ is replaced with the ‘star brand’
  • Offers the first extensive analysis of stardom in the ‘post-studio’ era
  • Combines genre, narrative, acting, and discourse analysis with aspects of marketing theory and the economic analysis of the film market
  • Draws on an extensive body of research data not previously deployed in film scholarship
  • A wide range of star examples are explored including George Clooney, Mel Gibson, Tom Cruise, Daniel Day-Lewis, Tom Hanks, Will Smith, and Julia Roberts
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List of Figures vii

List of Tables ix

Acknowledgments x

Introduction 1

Part One: Star Business 9

1 The Symbolic Commerce of Hollywood Stardom 11

2 Star-as-Brand 41

3 The Extraordinary Ordinariness of Tom Hanks 65

Part Two: Star System 85

4 Post-Studio Stardom 87

5 Money and Talent 123

6 “The Will Smith Business” 155

Part Three: Star Performance 179

7 Spectacular Acts 181

8 Prestige Stardom and the Awards System 215

9 Starring Julia Roberts 254

10 Conclusion 281

Appendix: Academy Award Nominees and Winners in the Actress and Actor in a Leading Role Categories, 1990–2009 285

References 291

Index 315

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Paul McDonald University of Nottingham, UK.
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