Vitamins and Dietary Supplements in Switzerland

  • ID: 227284
  • Report
  • Region: Switzerland
  • 37 pages
  • Euromonitor International
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Swiss consumers are increasingly focused on healthy lifestyles, which include eating a wholesome diet and taking regular exercise rather than the intake of supplements. In addition, a large number of food products and beverages are fortified, which makes it superfluous to buy extra vitamins and dietary supplements.

The Vitamins and Dietary Supplements in Switzerland report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data 2011-2015, allowing you to identify the sectors driving growth. Forecasts to 2020 illustrate how the market is set to change.

Product coverage: Dietary Supplements, Paediatric Vitamins and Dietary Supplements, Tonics, Vitamins.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Vitamins and Dietary Supplements market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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VITAMINS AND DIETARY SUPPLEMENTS IN SWITZERLAND

September 2016

LIST OF CONTENTS AND TABLES

Headlines
Trends
Vitamins
Dietary Supplements
Competitive Landscape
Prospects
Summary 1 Dietary Supplements: Brand Ranking by Positioning 2016
Summary 2 Multivitamins: Brand Ranking by Positioning 2016
Category Data
Table 1 Sales of Vitamins and Dietary Supplements by Category: Value 2011-2016
Table 2 Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2011-2016
Table 3 Sales of Dietary Supplements by Positioning: % Value 2011-2016
Table 4 Sales of Fish Oils/Omega Fatty Acids by Type: % Value 2011-2016
Table 5 Sales of Paediatric Vitamins and Dietary Supplements by Type: % Value 2013-2016
Table 6 Sales of Tonics by Positioning: % Value 2013-2016
Table 7 Sales of Multivitamins by Positioning: % Value 2011-2016
Table 8 NBO Company Shares of Vitamins and Dietary Supplements: % Value 2012-2016
Table 9 LBN Brand Shares of Vitamins and Dietary Supplements: % Value 2013-2016
Table 10 LBN Brand Shares of Vitamins: % Value 2013-2016
Table 11 LBN Brand Shares of Dietary Supplements: % Value 2013-2016
Table 12 Forecast Sales of Vitamins and Dietary Supplements by Category: Value 2016-2021
Table 13 Forecast Sales of Vitamins and Dietary Supplements by Category: % Value Growth 2016-2021
Antistress AG in Consumer Health (switzerland)
Strategic Direction
Key Facts
Summary 3 Antistress AG: Key Facts
Competitive Positioning
Summary 4 Antistress AG: Competitive Position 2016
Bayer (schweiz) AG in Consumer Health (switzerland)
Strategic Direction
Key Facts
Summary 5 Bayer (Schweiz) AG: Key Facts
Competitive Positioning
Summary 6 Bayer (Schweiz) AG: Competitive Position 2016
Vifor Pharma AG in Consumer Health (switzerland)
Strategic Direction
Key Facts
Summary 7 Vifor Pharma AG: Key Facts
Competitive Positioning
Summary 8 Vifor Pharma AG: Competitive Position 2016
Executive Summary
Low Growth in Consumer Health
Internet Sales Are Affected
Large Pharmaceutical Companies Are Popular
Consumers Favour Chemists/pharmacies
Stagnation Expected in Consumer Health in the Forecast Period
Key Trends and Developments
New Legislation Limits Online Retailing
Retailers Contribute To the Growth in Lifestyle Products
Herbal/traditional Products Lose Consumer Demand
Market Indicators
Table 14 Consumer Expenditure on Health Goods and Medical Services: Value 2011-2016
Table 15 Life Expectancy at Birth 2011-2016
Market Data
Table 16 Sales of Consumer Health by Category: Value 2011-2016
Table 17 Sales of Consumer Health by Category: % Value Growth 2011-2016
Table 18 NBO Company Shares of Consumer Health: % Value 2012-2016
Table 19 LBN Brand Shares of Consumer Health: % Value 2013-2016
Table 20 Penetration of Private Label in Consumer Health by Category: % Value 2011-2016
Table 21 Distribution of Consumer Health by Format: % Value 2011-2016
Table 22 Distribution of Consumer Health by Format and Category: % Value 2016
Table 23 Forecast Sales of Consumer Health by Category: Value 2016-2021
Table 24 Forecast Sales of Consumer Health by Category: % Value Growth 2016-2021
Appendix
OTC Registration and Classification
Vitamins and Dietary Supplements Registration and Classification
Self-medication/self-care and Preventive Medicine
Switches
Summary 9 OTC: Switches 2014-2016
Sources
Summary 10 Research Sources
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