Why Women Mean Business + How Women Mean Business Set

  • ID: 2326214
  • Book
  • 798 Pages
  • John Wiley and Sons Ltd
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This 2 in 1 set includes the internationally acclaimed bestsellerWhy Women Mean Business and the new follow–up bookHow Women Mean Business.  Armed with both these books you will discover why business needs to change and how you can achieve a healthy and profitable balance.

Understand the gender divide

Balance your business for better bottom line results

Find out how companies are implementing balance and making it work

Praise for Why Women Mean Business

...gives example after example of the price that we all pay for a situation in which women may hold the keys but men still control the locks .   The Times

What s especially valuable is the authors analysis of where companies go wrong in managing women...that s how it will help women in the workplace. Harvard Business Review

Lays out the importance of retaining women in senior leadership positions.   Harpers Bazaar

Wittenberg–Cox and Maitland have opened new ground.   Management Today

Praise for How Women Mean Business

A call to action for savvy executives. Lois P Frankel, PhD, bestselling author of Nice Girls Don t Get the Corner Office.

Understanding the why of gender balance is easy, the real challenge is implementing the how across a business. This book shows the reader how to do it, step by pragmatic step. John J. Harris, Chairman and CEO, Nestlé Waters

This book is the best overview of the extraordinary business opportunity women represent. Julie Gilbert, Founder and CEO, Wolf

How Women Mean Business is a must–read for any manager. Emilio Umeoka, President, Microsoft Asia Pacific

How Women Mean Business sets out a compelling blueprint for better business practices in the 21st century. Cherie Blair

A must–read for any leader wanting to use gender differences as a strategic lever to develop their business. Jean–Pascal Tricoire, President and CEO, Schneider Electric

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Avivah Wittenberg–Cox
Alison Maitland
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