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Doing Good Well. What Does (and Does Not) Make Sense in the Nonprofit World

  • ID: 2326286
  • Book
  • December 2008
  • Region: Global
  • 296 Pages
  • John Wiley and Sons Ltd
A strategic, conceptual and highly readable book Willie has done a masterful job keeping the content fresh and intriguing and even infuses the book with his unique of humor. His ideas are thought provoking and accessible.

William D. Green
Chairman & CEO, Accenture

Willie s provocative perspective on the donor, donor motivations, regulation, compensation, the rich/poor divide and social enterprises to name just a few, is enlightening and refreshing. He reminds the reader of the philosophy of Andrew Carnegie and combines this ageless wisdom with his own thoughts and experiences. At the same time, he peppers his book with interesting research from toilet NGOs to quirky quotes from his penchant for comics. You will enjoy this book immensely!
Paulette V. Maehara
President and CEO, Association of Fundraising Professionals

A must–read for anybody who wants to understand philanthropy and nonprofits in Asia and beyond.
Dr. Maximilian Martin
Global Head, Philanthropy Services, UBS AG

Willie s book may be viewed as "Charity 101." It inspires charities to do better. However, on another and more important level, it challenges the reader with uncommon thinking on nonprofit paradigms. Whether or not you agree with some of his radical thinking, we should take our hats off to Willie for living his values and not following the herd with "easy" answers. This book will change the way charities think, work and live.
Fang Ai Lian
Chairman, Charity Council

Willie s writings have stirred, provoked and moved the charity scene in Singapore. He has a way of putting things within a framework, connecting seemingly unrelated dots in his attempt to make sense of all that is going on in and around the sector here and elsewhere. That is what the nonprofit sector critically needs at this juncture more than ever critical thinking around critical issues beyond the doing.
Tan Chee Koon
Former CEO, National Volunteer & Philanthropy Center

An amazing amount of research and ideas fused together. In a sense, this is the The Undercover Economist of the charity world. It provides the most complete and insightful account I have seen of what happened at the National Kidney Foundation. This should be a textbook for anyone who wants to better understand why charities work or don t.
Gerard Ee
Chairman, The New NKF (National Kidney Foundation)

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Chapter 0. Introduction.

Of Paradigms and Doing Good.

Sector Structure & Governance.

Chapter 1. The Nonprofit Marketplace.

The Missing Hand of Adam Smith.

Chapter 2. Informed Giving.

The Visible Hand of the Donor.

Chapter 3. Nonprofit Governance.

Who Governs a Nonprofit, Really?

Chapter 4. Regulation.

Black Box or Glass House?

Non–Profit Management,

Chapter 5. Nonprofit Mission.

Endgame: Extinction.

Chapter 6. Reserves & Fundraising Targets.

The Problem of Plenty.

Chapter 7. Staff Compensation.

Heart Work, Less Pay.


Chapter 8. Corporate Social Responsibility.

Is the Business of Business just Business?

Chapter 9. The Charity Quotient.

How Charitable are You, Truly?

Chapter 10. Planned Giving.

Raising Money from the Dead.

Chapter 11. Elite Giving.

Elite or e–LITE Giving?

Chapter 12. International Giving.

Charity Without Borders.

Chapter 13. Volunteerism.

Free Labor Wanted, but Conditions Apply.

Social Innovation.

Chapter 14. Philanthropy.

The Second Philanthropic Revolution.

Chapter 15. Social Entrepreneurship.

Innovating Social Change.

Chapter 16. Social Enterprises.

Profits for Nonprofits.

Doing Good Well?

Chapter 17. The Rich / Poor Divide.

For Richer or For Poorer?

Chapter 18. Nonprofit Qwerties.

Quitting Quirky Quagmires.

Chapter 19. Case Study.

NKF: The Saga and It′s Paradigms.

Chapter 20. The Charity Ecosystem.

Doing Good Better.

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Willie Cheng
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