Praise for Ready to Be a Thought Leader?
"Denise Brosseau is a champion of entrepreneurs and corporate executives alike, and she lays out a step–by–step process for all who want to achieve status as a thought leader. I highly recommend her book for every motivated individual."
Kay Koplovitz, founder, USA Networks; chairman, Springboard Enterprises; and author, Bold Women, Big Ideas
"Denise Brosseau has done a great service by making thought leadership accessible to all of us. Her case studies and practical resources make this book approachable and a must–read. I′m going to recommend this book to my start–up CEO friends, as it will help them to get their ideas heard in an increasingly noisy market."
Aneel Bhusri, cofounder and co–CEO, Workday
"Are you tired of the status quo? Ready to Be a Thought Leader? will give you practical guidance and inspire you with real–life examples. I′ve known Denise for 11 years, and she′s passionate about helping people make a difference. Put her expertise to work for you."
Susan Doherty, CMO, Hipmunk
"Thought leadership can be a significant competitive advantage for independent consultants. People want to hire the best, and thought leadership validates your reputation, credibility, and expert knowledge. If you want to know what it takes to become a respected thought leader in your arena, buy Ready to Be a Thought Leader? today."
Gene Zaino, CEO and president, MBO Partners
"Denise Brosseau will give you the GPS to find and achieve the designation of thought leader. Whether you′re an entrepreneur, executive, or nonprofit leader, you won′t want to go to work without it."
Peggy Klaus, executive coach, and author, BRAG! and The Hard Truth About Soft Skills
"If you want to build community, advance ideas, and effect lasting change, read Denise Brosseau′s Ready to Be a Thought Leader?. You′ll find all the inspiration and know–how you need to enhance your impact and improve lives, starting today."
Jane Wales, president and CEO, The World Affairs Council, and vice president, Aspen Institute
Foreword, Guy Kawasaki xiii
Introduction: What Do You Want to Be Known For? xv
Getting Started: From Leader to Thought Leader 1
1 Find Your Driving Passion 19
2 Build Your Ripples of Influence 41
3 Activate Your Advocates 69
4 Put Your "I" on the Line 99
5 Codify Your Lessons Learned 121
6 Put Yourself on S.H.O.U.T. 147
7 Incite (R)Evolution 183
About the Author 223