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Still Wine Germany: COVID-19 Update

  • ID: 2589015
  • Report
  • September 2020
  • Region: Germany
  • 10 pages
  • Food For Thought
Still wine Germany: A hard data report presenting detailed of Retail, Foodservice and Total Demand Markets by Volume and Value, including historical and forecast growth rates and up-to-date Company Market Shares and Brands for all country & product markets.
COVID-19 Update:

The publisher has gathered hard food and drink market data for over 30 years. The publisher has developed a pioneering new approach to assessing food and drink markets in the context of the COVID-19 pandemic, as follows.

Market Forecasts and the COVID-19 Pandemic

The 2020, 2021 and 2022 market forecasts include estimates for the impact of the COVID-19 pandemic. This has been achieved by applying factors to account for the impact of the COVID-19 pandemic on:
  • Retail Markets
  • Foodservice Markets
  • Individual Countries
  • Underlying natural market growth
  • A built-in return to normal over several years.
Accordingly, these forecasts should be considered as a best efforts approach.

Given fast-changing markets as a result of the pandemic, these forecasts should naturally be treated with caution.

The Still wine Germany

Market demand for years 2014, 2018, 2019 and forecasts for years 2020, 2021 and 2022. All forecasts integrate the impact of the Covid-19 Pandemic in retail and in foodservice product markets by country. Company market shares and brands for 2020 and continuously updated.


1 Individual Product Market in each country covered:

Still Wine
1 Country Market: Germany


A complete quantitative, hard data demand and supply analysis of final human consumption in the country and product markets covered. All product markets are carefully defined so as to be comparable across all countries.

79 Ultimate Holding Companies are cited in this report together with their market shares; additionally, own-label share of the market is also quoted. The market share represented by the leading companies in this report (up to 10) is 30.2%.

Based on the publisher's international food and drink markets database, now in its 23rd year, the report includes (see detailed Table of Contents for more):
  • Separate Foodservice and Retail Market data are given by volume and value, and by product and country, hence providing complete coverage of the final human consumption
  • Up to the Top-10 holding companies by market share by product, country and region
  • Up to Top-100 holding companies listing by overall market share in the present markets
  • Own label, branded, unbranded and artisanal market shares
A unique strategic vision of the market in Austria is presented, in particular identifying the numerous companies present together with their market shares and major brands by country and product. Standard data tables for each product provide a panorama of companies' strengths and presence.

Why You Should Buy This Report

This report entails a fully up-to-date mapping of the market providing valuable support to strategic marketing decisions, in particular regarding:
  • Strategic Planning
  • Marketing & Sales
  • Mergers and Acquisitions
  • Market Opportunities & Risks
  • Companies Strengths & Weaknesses
For Each and Every Product Covered in Each Country
  • Retail, Foodservice and Total Historical and Forecast Demand - by volume and by value for 2014, 2018 and 2019 , as well as forecasts for 2020, 2021 and 2022
  • Historical Trend - % growth by volume and value for 2014 - 2019
  • Forecast Growth - % growth by volume and value for 2020 - 2022
  • Supply structure in each product and in each country in 2019: producer shares, own label share, branded share, unbranded share and artisanal share (own made for own sale, e.g. independent bakers).
  • Major brands listed by country, product, holding or independent companies and subsidiaries.
  • Company Profiles - All holding companies identified are listed alphabetically with their key subsidiaries by country, detailing the product markets in which the latest market shares have been identified. The overall share in the market covered is provided. The estimated percent contribution of each product to final (retail + foodservice) sales is also provided.

Estimated 10 pages.

The report is produced at time of order from the updated database, and consists essentially of hard data provided in the form of flow charts and data tables.

The standard PDF report delivered by e-mail can be printed and then photocopied recto-verso, and is designed to then drop into a 4-ring folder as a complete report, including cover, table of contents, etc. Electronic Excel file can be provided by the publisher on request.

Matching Reports

Any combination of countries, products and demand and supply data possible.

Almost 150 products and product categories covered in each of these countries:
Europe, including Eastern Europe, 22 countries covered.
North America: Canada, Mexico, USA.
Note: Product cover images may vary from those shown
  • Product coverage and definition
  • Still wine (18.21) - Still table wines, red, white and rosé, at retail prices for retail and catering buy-in prices for catering.
  • Country coverage: Germany
For each of the products covered (listed above) and in each of the countries covered (listed above), as well as for the aggregate data for the entire market covered, the following information is provided:

Flowchart of Major Suppliers, Demand and Distribution Channels

  • Historical Demand in 2014, 2018, 2019 (in volume)
  • Historical Demand in 2014, 2018, 2019 (in value)
  • Forecast Demand 2020, 2021 & 2022 (in volume)
  • Forecast Demand 2020, 2021 & 2022 (in value)
  • Historical 5-year growth rates 2014 - 2019 (in volume)
  • Historical 5-year growth rates, 2014 - 2019 (in value)
  • Breakdown between Foodservice and Retail Market in 2019 (in volume)
  • Breakdown between Foodservice and Retail Market in 2019 (in value)
  • Per capita consumption in retail, foodservice and total market, 2019 (in volume)
  • Per capita expenditure in retail, foodservice and total market, 2019 (in value)
  • Strategic Assessment: percentage represented by theCountry product market from the regional product market (North America, Western Europe or Central Europe).
  • Definition: Company Market Shares given for the Total Market (retail, foodservice and artisanal).
  • Updating: underlying food and drink database updated regularly, including for Mergers & Acquisitions
  • Supplier market shares (usually up to 10 shares cited by product and in eachCountry)
  • Who Owns Whom: Key Local Subsidiaries of each Ultimate Holding Company
  • Distribution Channels % Shares: Branded, Unbranded, Own (Private) Label and Artisanal (own-produced for own sale, e.g. bakers)
  • Major Brands for the suppliers cited
  • Especially important where the publisher has identified more than 10 holding companies
  • Company Market Shares and Rankings within the aggregate market covered by the report
  • List of all Holding Companies identified for this market covered
  • Who Owns Whom: All Key Local Subsidiaries identified
  • Major Brands by Holding Company and Key Subsidiary
Note: Product cover images may vary from those shown
The report is carefully crafted to enable hard data comparisons across all the country and product markets included. To this end:
  • General: Market data refer to all products sold for final human consumption in retail, foodservice and artisanal markets (own-produced for own sale, e.g. independent bakers), thus excluding industrial and intermediate consumption, and auto-consumption.
  • Product: All product markets are carefully defined so as to be comparable across all countries. Special cases in a few country and product markets are specified.
  • Prices: Retail prices (including VAT, excise and other indirect taxes) and foodservice buy-in prices are applied throughout.
  • Company Market Shares: These are expressed as a percentage of the total retail and foodservice market by value.
Note: Product cover images may vary from those shown

A selection of companies mentioned in this report includes:

  • Still Wine
Note: Product cover images may vary from those shown