Telecom Industry in Kenya – Forecast, Opportunities & Trends 2013-2017

  • ID: 2620963
  • Report
  • Region: Kenya
  • 150 Pages
  • Taiyou Research
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FEATURED COMPANIES

  • AT&T Inc
  • Bharti Airtel
  • Deutsche Telekom AG
  • Orange SA
  • Safaricom
  • Telkom Kenya
  • MORE
The telecom sector in Kenya is well developed having two major players - Safaricom and Telkom Kenya. Safaricom is the clear market leader in the mobile services segment while Telkom Kenya is the major player in the fixed line telecom segment.

The Kenyan telecom industry experienced strong growth in the year 2012 and the same is likely to continue over till 2017. With increasing subscribers for both mobile and fixed line sectors, the Kenyan telecom industry is anticipated to post healthy growth rates in the coming years.

With competition heating up between the four mobile subscribers in the country, network expansion is going to play a key role in driving the industry till 2016.

In this industry scenario, this report analyzes the Kenyan telecom sector in its research report Telecom Industry in Kenya and covers the following:

- An analysis of the global telecom industry through an industry definition, industry statistics, industry value & volume analysis, industry segmentation, and a look at the competition in the global telecom industry. It also include an industry forecast for the years 2013-2017.

- An in-depth analysis of the major global telecom players such as AT&T Inc, Deutsche Telekom, and others. Each player is analyzed through a company overview, analysis of their businesses, a financial analysis and a SWOT analysis.

- Moving on to the analysis of the Telecom Industry in Kenya, we analyze the industry starting with an overview of the business conditions in Kenya for the telecom sector. We include an ARPU analysis of the Kenyan telecom sector, along with an overview of the mobile services sector in Kenya, fixed line telecom sector in Kenya and an overview of broadband services in Kenya.

- An analysis of the mobile telecom sector in Kenya is carried out through the analysis of industry statistics, the growth in the market, ARPU analysis of this sector, the expansion and development of the mobile network in the country, the launch of 3G services in the country, the growing role of mobile content and VAS facilities in the market, and the statistics of the major players in the mobile services sector in Kenya. An outlook for the sector is also included.

- This reportperform a SWOT analysis on the mobile services sector in Kenya.

- Fixed line telecom market in Kenya is analyzed through industry statistics, subscriber data, and an analysis of the major players and their market statistics.

- A SWOT analysis of the wireline telecom sector in Kenya is included.

- An analysis of the broadband market in Kenya looks at industry statistics, industry growth and development trends, the potential of WiMAX, and several other factors.

- Regulatory framework governing the telecom sector in Kenya is analyzed.

- Major industry vendors and players such as Telkom Kenya and Safaricom are analyzed through a company overview, analysis of their mobile services, analysis of their network, company strategy, company financials, a SWOT analysis, amongst others.

This reports' analysis of the Telecom Industry in Kenya is a comprehensive statistical and analytical study of this highly competitive industry.
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FEATURED COMPANIES

  • AT&T Inc
  • Bharti Airtel
  • Deutsche Telekom AG
  • Orange SA
  • Safaricom
  • Telkom Kenya
  • MORE
1. Executive Summary

2. Global Telecom Industry
2.1 Industry Definition
2.2 Industry Statistics
2.3 Industry Value & Volume Analysis
2.4 Industry Segmentation
2.5 Competition in the Industry
2.6 Industry Forecast

3. Major Global Telecom Players
3.1 AT&T Inc.
3.1.1 Company Overview
3.1.2 Business Analysis
3.1.3 Financial Analysis
3.1.4 SWOT Analysis
3.2 Deutsche Telekom AG
3.2.1 Company Overview
3.2.2 Business Analysis
3.2.3 Financial Analysis
3.2.4 SWOT Analysis
3.3 Verizon Communications
3.3.1 Company Overview
3.3.2 Business Analysis
3.3.3 Financial Analysis
3.3.4 SWOT Analysis
3.4 Nippon Telegraph and Telephone (NTT)
3.4.1 Company Overview
3.4.2 Business Analysis
3.4.3 Financial Analysis

4. Telecom Industry in Kenya
4.1 Kenya Telecom Sector: Average Revenue per User (ARPU) Analysis
4.2 Mobile Services in Kenya
4.3 Fixed Line Telecom in Kenya
4.4 Broadband Services in Kenya

5. SWOT Analysis: Telecom Industry in Kenya
5.1 Strengths
5.2 Weaknesses
5.3 Opportunities
5.4 Threats

6. Mobile Sector in Kenya
6.1 Industry Statistics
6.2 Growth in Mobile Sector
6.3 Average Revenue per User & Subscriber Statistics in Mobile Sector
6.4 Major Developments
6.5 Launch & Uptake of 3G & LTE Services in Kenya
6.6 Mobile Content & Value-Added Services (VAS)
6.7 Presence of Major Players in the Mobile Sector & their Market Statistics
6.8 Sector Outlook

7. Fixed Line Telecom Market in Kenya
7.1 Industry Statistics
7.2 Fixed Line Subscriber Data

8. Broadband Market in Kenya
8.1 Industry Statistics
8.2 Industry Growth & Developments
8.3 Potential of Multi-Play Services
8.4 Potential of WiMAX
8.5 Growth & Development of the Network

9. Telecom Industry in Kenya: Regulatory Framework
9.1 Major Regulatory Agencies
9.2 Intense Competition in the Sector
9.3 Industry Licensing System
9.4 Industry Regulatory Developments

10. Major Industry Vendors & Market Trends

11. Major Industry Players
11.1 Safaricom
11.1.1 Company Overview
11.1.2 Analysis of Network
11.1.3 Company Strategy
11.1.4 Financial Analysis
11.1.5 SWOT Analysis
11.2 Telkom Kenya
11.2.1 Company Overview
11.2.2 Company Strategy
11.2.3 Financial Analysis
11.2.4 SWOT Analysis
11.3 Orange SA
11.3.1 Company Overview
11.3.2 Business Analysis
11.3.3 Financial Analysis
11.3.4 SWOT Analysis
11.4 Bharti Airtel

12. Glossary

13. Research Methodology

List of Figures

Figure 1: Value of the Global Telecom Industry (in USD Billion), 2007-2011
Figure 2: Volume of the Global Telecom Industry (in Million Subscribers), 2007-2011
Figure 3: Global Telecom Industry Segmentation (%)
Figure 4: Global Telecom Industry Forecast (in USD Billion), 2013-2016
Figure 5: ARPU Analysis Kenya Telecom Sector, 2010-2017
Figure 6: Fixed Line Telecom Sector in Kenya, 2010-2017
Figure 7: Kenya Internet Sector, 2010-2017
Figure 8: Mobile Penetration in Kenya, 2010-2017
Figure 9: Key Market Indicators for the Sub-Saharan Africa Region, 2012
Figure 10: Growth in Kenya Mobile Sector, 2010-2012
Figure 11: ARPU of Safaricom (in KES), 2009-2012
Figure 12: Base Stations of Safaricom by Technology, 2009-2012
Figure 13: SMS Sent in Kenya (in Millions), 2011-2012
Figure 14: MMS Sent in Kenya (in Millions), 2011-2012
Figure 15: M-PESA Revenues & Customers in Kenya, 2009-2012
Figure 16: Non-Voice Revenues as Percentage of Total Mobile Revenues of Airtel in Africa, 2011-2012
Figure 17: Forecast for Mobile Sector in Kenya, 2010-2017
Figure 18: Growth in Fixed Line Telecom Industry in Kenya, 2009-2012
Figure 19: Fixed Line Subscribers in Kenya ('000), 2010-2012
Figure 20: International Bandwidth Connectivity in Kenya, 2010-2012

List of Tables

Table 1: Value of the Global Telecom Industry (in USD Billion), 2007-2011
Table 2: Volume of the Global Telecom Industry (in Million Subscribers), 2007-2011
Table 3: Global Telecom Industry Forecast (in USD Billion), 2013-2016
Table 4: ARPU Analysis Kenya Telecom Sector, 2010-2017
Table 5: Mobile Market in Kenya, Key Statistics by Players, 2011-2012
Table 6: Fixed Line Telecom Sector in Kenya, 2010-2017
Table 7: Developments in the Fixed Line Sector in Kenya
Table 8: Kenya Internet Sector, 2010-2017
Table 9: Kenya Mobile Sector Regional Comparison, 2012
Table 10: Postpaid & Prepaid Subscribers in Kenya, 2011-2012
Table 11: Subscriber Statistics in Kenya Mobile Sector, 2010-2012
Table 12: Subscriber Statistics of Safaricom in Kenya, 2010-2012
Table 13: Subscriber Statistics of Airtel in Kenya, 2010-2012
Table 14: Subscriber Statistics of Orange in Kenya, 2010-2012
Table 15: Subscriber Statistics of YU in Kenya, 2010-2012
Table 16: Forecast for Mobile Sector in Kenya, 2010-2017
Table 17: Internet Access, Technologies & Subscribers in Kenya (in '000), 2011-2012
Table 18: Major Regulatory Agencies in Kenya Telecom Sector
Table 19: Major Players in Kenya Telecom Industry
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- AT&T Inc

- Bharti Airtel

- Deutsche Telekom AG

- Nippon Telegraph and Telephone (NTT)

- Orange SA

- Safaricom

- Telkom Kenya

- Verizon Communications
Note: Product cover images may vary from those shown
5 of 4
Note: Product cover images may vary from those shown
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