Better For You Packaged Food in Argentina

COVID-19 affected better for you packaged food product areas differently in retail volume terms in 2020. There was a sharp decline in reduced fat dairy sales during the lockdown. As consumers prioritised essential food items in their grocery purchases, they often left more expensive variants such as reduced fat yoghurt, butter and cream out. On the contrary, other product areas benefited from the lockdown, such as reduced sugar spreads.

The Better For You Packaged Food in Argentina report tracks the developments of health-associated product types and the healthy-option positioning of competing brands across different food sectors. It provides the latest retail sales data 2016-2020, allowing you to compare health and wellness categories with each other or in the context of the total market for a sector. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market- be they new product developments, legislative context or lifestyle influences. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: BFY Reduced Fat Packaged Food, BFY Reduced Salt Food, BFY Reduced Sugar Packaged Food.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

• Get a detailed picture of the Better For You Packaged Food market;
• Pinpoint growth sectors and identify factors driving change;
• Understand the competitive environment, the market’s major players and leading brands;
• Use five-year forecasts to assess how the market is predicted to develop.