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Alcoholic Drinks in Russia

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    Report

  • 83 Pages
  • May 2021
  • Region: Russia
  • Euromonitor International
  • ID: 2673184
The Coronavirus (COVID-19) pandemic had a positive impact on off-trade sales of alcoholic drinks in 2020. Increased home consumption due to long periods of seclusion and the perception of alcoholic drinks as a form of hometainment given the restrictions around travelling positively affected spirits such as English gin and white rum.

The publisher's Alcoholic Drinks in Russia report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (2016-2020), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they legislative, distribution or pricing issues. Forecasts to 2025 illustrate how the market is set to change.

Product coverage: Beer, Cider/Perry, RTDs, Spirits, Wine.

Data coverage: Market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Alcoholic Drinks market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

ALCOHOLIC DRINKS IN RUSSIA
EXECUTIVE SUMMARY
  • COVID-19 impact on alcoholic drinks
  • COVID-19 country impact
  • Company response
  • Retailing shift
  • On-trade vs off-trade split
  • What next for alcoholic drinks?
  • Chart 1 Alcoholic Drinks Off-Trade Volume Sales Growth Scenarios: 2018-2025
  • Chart 2 Alcoholic Drinks On-Trade Volume Sales Growth Scenarios: 2018-2025
  • Chart 3 Alcoholic Drinks Impact of Soft Drivers on Off-Trade Volume Sales: 2018-2025
  • Chart 4 Alcoholic Drinks Impact of Soft Drivers on On-Trade Volume Sales: 2018-2025

MARKET BACKGROUND
  • Legislation
  • Legal purchasing age and legal drinking age
  • Drink driving
  • Advertising
  • Smoking ban
  • Opening hours
  • On-trade establishments
  • Table 1 Number of On-trade Establishments by Type 2015-2020

TAXATION AND DUTY LEVIES
  • Summary 1 Taxation and Duty Levies on Alcoholic Drinks 2020

OPERATING ENVIRONMENT
  • Contraband/parallel trade
  • Duty free
  • Cross-border/private imports

KEY NEW PRODUCT LAUNCHES
  • Outlook

MARKET INDICATORS
  • Table 2 Retail Consumer Expenditure on Alcoholic Drinks 2015-2020

MARKET DATA
  • Table 3 Sales of Alcoholic Drinks by Category: Total Volume 2015-2020
  • Table 4 Sales of Alcoholic Drinks by Category: Total Value 2015-2020
  • Table 5 Sales of Alcoholic Drinks by Category: % Total Volume Growth 2015-2020
  • Table 6 Sales of Alcoholic Drinks by Category: % Total Value Growth 2015-2020
  • Table 7 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Volume 2020
  • Table 8 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: Value 2020
  • Table 9 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Volume 2020
  • Table 10 Sales of Alcoholic Drinks by Category by Off-trade vs On-trade: % Value 2020
  • Table 11 GBO Company Shares of Alcoholic Drinks: % Total Volume 2016-2020
  • Table 12 Distribution of Alcoholic Drinks by Format: % Off-trade Value 2015-2020
  • Table 13 Distribution of Alcoholic Drinks by Format and by Category: % Off-trade Volume 2020
  • Table 14 Forecast Sales of Alcoholic Drinks by Category: Total Volume 2020-2025
  • Table 15 Forecast Sales of Alcoholic Drinks by Category: Total Value 2020-2025
  • Table 16 Forecast Sales of Alcoholic Drinks by Category: % Total Volume Growth 2020-2025
  • Table 17 Forecast Sales of Alcoholic Drinks by Category: % Total Value Growth 2020-2025

DISCLAIMER
SOURCES
  • Summary 2 Research Sources

BEER IN RUSSIAKEY DATA FINDINGS
2020 IMPACT
  • The pandemic has a positive impact on off-trade sales of beer in 2020
  • Imported lagers continue to perform well
  • Craft beer suffers from the closure of on-trade outlets

RECOVERY AND OPPORTUNITIES
  • Declining off-trade sales over the forecast period
  • Smaller beer types set to continue to become more popular
  • Legislative changes may add to producers’ costs

CATEGORY BACKGROUND
  • Lager price band methodology
  • Summary 3 Lager by Price Band 2019
  • Number of Breweries 2015-2020

CATEGORY DATA
  • Table 18 Sales of Beer by Category: Total Volume 2015-2020
  • Table 19 Sales of Beer by Category: Total Value 2015-2020
  • Table 20 Sales of Beer by Category: % Total Volume Growth 2015-2020
  • Table 21 Sales of Beer by Category: % Total Value Growth 2015-2020
  • Table 22 Sales of Beer by Off-trade vs On-trade: Volume 2015-2020
  • Table 23 Sales of Beer by Off-trade vs On-trade: Value 2015-2020
  • Table 24 Sales of Beer by Off-trade vs On-trade: % Volume Growth 2015-2020
  • Table 25 Sales of Beer by Off-trade vs On-trade: % Value Growth 2015-2020
  • Table 26 Sales of Beer by Craft vs Standard 2015-2020
  • Table 27 GBO Company Shares of Beer: % Total Volume 2016-2020
  • Table 28 NBO Company Shares of Beer: % Total Volume 2016-2020
  • Table 29 LBN Brand Shares of Beer: % Total Volume 2017-2020
  • Table 30 Forecast Sales of Beer by Category: Total Volume 2020-2025
  • Table 31 Forecast Sales of Beer by Category: Total Value 2020-2025
  • Table 32 Forecast Sales of Beer by Category: % Total Volume Growth 2020-2025
  • Table 33 Forecast Sales of Beer by Category: % Total Value Growth 2020-2025

WINE IN RUSSIAKEY DATA FINDINGS
2020 IMPACT
  • Russians turn to wine to relieve the boredom of home seclusion during the COVID-19 pandemic
  • Changes in legislation covering wine
  • Kuban-Vino continues to perform well

RECOVERY AND OPPORTUNITIES
  • Difficulties ahead for off-trade sales of wine
  • A greater reliance on local vineyards
  • Leading spirits players show an interest in wine

CATEGORY DATA
  • Table 34 Sales of Wine by Category: Total Volume 2015-2020
  • Table 35 Sales of Wine by Category: Total Value 2015-2020
  • Table 36 Sales of Wine by Category: % Total Volume Growth 2015-2020
  • Table 37 Sales of Wine by Category: % Total Value Growth 2015-2020
  • Table 38 Sales of Wine by Off-trade vs On-trade: Volume 2015-2020
  • Table 39 Sales of Wine by Off-trade vs On-trade: Value 2015-2020
  • Table 40 Sales of Wine by Off-trade vs On-trade: % Volume Growth 2015-2020
  • Table 41 Sales of Wine by Off-trade vs On-trade: % Value Growth 2015-2020
  • Table 42 Sales of Still Red Wine by Price Segment: % Off-trade Volume 2015-2020
  • Table 43 Sales of Still Rosé Wine by Price Segment: % Off-trade Volume 2015-2020
  • Table 44 Sales of Still White Wine by Price Segment: % Off-trade Volume 2015-2020
  • Table 45 Sales of Other Sparkling Wine by Price Segment: % Off-trade Volume 2015-2020
  • Table 46 GBO Company Shares of Still Light Grape Wine: % Total Volume 2016-2020
  • Table 47 NBO Company Shares of Still Light Grape Wine: % Total Volume 2016-2020
  • Table 48 LBN Brand Shares of Still Light Grape Wine: % Total Volume 2017-2020
  • Table 49 GBO Company Shares of Champagne: % Total Volume 2016-2020
  • Table 50 NBO Company Shares of Champagne: % Total Volume 2016-2020
  • Table 51 LBN Brand Shares of Champagne: % Total Volume 2017-2020
  • Table 52 GBO Company Shares of Other Sparkling Wine: % Total Volume 2016-2020
  • Table 53 NBO Company Shares of Other Sparkling Wine: % Total Volume 2016-2020
  • Table 54 LBN Brand Shares of Other Sparkling Wine: % Total Volume 2017-2020
  • Table 55 GBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2016-2020
  • Table 56 NBO Company Shares of Fortified Wine and Vermouth: % Total Volume 2016-2020
  • Table 57 LBN Brand Shares of Fortified Wine and Vermouth: % Total Volume 2017-2020
  • Table 58 GBO Company Shares of Non-grape Wine: % Total Volume 2016-2020
  • Table 59 NBO Company Shares of Non-grape Wine: % Total Volume 2016-2020
  • Table 60 LBN Brand Shares of Non-grape Wine: % Total Volume 2017-2020
  • Table 61 Forecast Sales of Wine by Category: Total Volume 2020-2025
  • Table 62 Forecast Sales of Wine by Category: Total Value 2020-2025
  • Table 63 Forecast Sales of Wine by Category: % Total Volume Growth 2020-2025
  • Table 64 Forecast Sales of Wine by Category: % Total Value Growth 2020-2025

SPIRITS IN RUSSIAKEY DATA FINDINGS
2020 IMPACT
  • Russians turn to vodka to help them through the COVID-19 pandemic
  • Stronger growth for whiskies in 2020
  • Gin continues its spectacular growth

RECOVERY AND OPPORTUNITIES
  • Low total volume growth for spirits going forward
  • Key vodka players will continue to diversify
  • Vodka players will need to develop export strategies

CATEGORY BACKGROUND
  • Vodka, gin, other blended Scotch whisky, dark rum and white rum price band methodology
  • Summary 4 Benchmark Brands 2020

CATEGORY DATA
  • Table 65 Sales of Spirits by Category: Total Volume 2015-2020
  • Table 66 Sales of Spirits by Category: Total Value 2015-2020
  • Table 67 Sales of Spirits by Category: % Total Volume Growth 2015-2020
  • Table 68 Sales of Spirits by Category: % Total Value Growth 2015-2020
  • Table 69 Sales of Spirits by Off-trade vs On-trade: Volume 2015-2020
  • Table 70 Sales of Spirits by Off-trade vs On-trade: Value 2015-2020
  • Table 71 Sales of Spirits by Off-trade vs On-trade: % Volume Growth 2015-2020
  • Table 72 Sales of Spirits by Off-trade vs On-trade: % Value Growth 2015-2020
  • Table 73 Sales of Dark Rum by Price Platform: % Total Volume 2015-2020
  • Table 74 Sales of White Rum by Price Platform: % Total Volume 2015-2020
  • Table 75 Sales of Other Blended Scotch Whisky by Price Platform: % Total Volume 2015-2020
  • Table 76 Sales of English Gin by Price Platform: % Total Volume 2015-2020
  • Table 77 Sales of Vodka by Price Platform: % Total Volume 2015-2020
  • Table 78 Sales of Vodka by Flavoured vs Non-flavoured: % Total Volume 2015-2020
  • Table 79 GBO Company Shares of Spirits: % Total Volume 2016-2020
  • Table 80 NBO Company Shares of Spirits: % Total Volume 2016-2020
  • Table 81 LBN Brand Shares of Spirits: % Total Volume 2017-2020
  • Table 82 Forecast Sales of Spirits by Category: Total Volume 2020-2025
  • Table 83 Forecast Sales of Spirits by Category: Total Value 2020-2025
  • Table 84 Forecast Sales of Spirits by Category: % Total Volume Growth 2020-2025
  • Table 85 Forecast Sales of Spirits by Category: % Total Value Growth 2020-2025

CIDER/PERRY IN RUSSIAKEY DATA FINDINGS
2020 IMPACT
  • High levels of home consumption boost growth of cider/perry in 2020
  • Increasing consumer sophistication drives development
  • The leading players maintain their grip on cider/perry

RECOVERY AND OPPORTUNITIES
  • Ongoing strong growth for cider/perry
  • The health and wellness trend will support the development of non-alcoholic cider
  • The leading players will continue to perform well

CATEGORY DATA
  • Table 86 Sales of Cider/Perry: Total Volume 2015-2020
  • Table 87 Sales of Cider/Perry: Total Value 2015-2020
  • Table 88 Sales of Cider/Perry: % Total Volume Growth 2015-2020
  • Table 89 Sales of Cider/Perry: % Total Value Growth 2015-2020
  • Table 90 Sales of Cider/Perry by Off-trade vs On-trade: Volume 2015-2020
  • Table 91 Sales of Cider/Perry by Off-trade vs On-trade: Value 2015-2020
  • Table 92 Sales of Cider/Perry by Off-trade vs On-trade: % Volume Growth 2015-2020
  • Table 93 Sales of Cider/Perry by Off-trade vs On-trade: % Value Growth 2015-2020
  • Table 94 GBO Company Shares of Cider/Perry: % Total Volume 2016-2020
  • Table 95 NBO Company Shares of Cider/Perry: % Total Volume 2016-2020
  • Table 96 LBN Brand Shares of Cider/Perry: % Total Volume 2017-2020
  • Table 97 Forecast Sales of Cider/Perry: Total Volume 2020-2025
  • Table 98 Forecast Sales of Cider/Perry: Total Value 2020-2025
  • Table 99 Forecast Sales of Cider/Perry: % Total Volume Growth 2020-2025
  • Table 100 Forecast Sales of Cider/Perry: % Total Value Growth 2020-2025

RTDS IN RUSSIAKEY DATA FINDINGS
2020 IMPACT
  • RTDs continues to emerge in 2020
  • Spirit-based RTDs remains the dominant product
  • Steep declines for on-trade sales in 2020

RECOVERY AND OPPORTUNITIES
  • Good growth for RTDs over the forecast period
  • Conservative tastes set to remain around RTDs going forward
  • Glass and metal to remain the preferred packaging materials

CATEGORY DATA
  • Table 101 Sales of RTDs by Category: Total Volume 2015-2020
  • Table 102 Sales of RTDs by Category: Total Value 2015-2020
  • Table 103 Sales of RTDs by Category: % Total Volume Growth 2015-2020
  • Table 104 Sales of RTDs by Category: % Total Value Growth 2015-2020
  • Table 105 Sales of RTDs by Off-trade vs On-trade: Volume 2015-2020
  • Table 106 Sales of RTDs by Off-trade vs On-trade: Value 2015-2020
  • Table 107 Sales of RTDs by Off-trade vs On-trade: % Volume Growth 2015-2020
  • Table 108 Sales of RTDs by Off-trade vs On-trade: % Value Growth 2015-2020
  • Table 109 GBO Company Shares of RTDs: % Total Volume 2016-2020
  • Table 110 NBO Company Shares of RTDs: % Total Volume 2016-2020
  • Table 111 LBN Brand Shares of RTDs: % Total Volume 2017-2020
  • Table 112 Forecast Sales of RTDs by Category: Total Volume 2020-2025
  • Table 113 Forecast Sales of RTDs by Category: Total Value 2020-2025
  • Table 114 Forecast Sales of RTDs by Category: % Total Volume Growth 2020-2025
  • Table 115 Forecast Sales of RTDs by Category: % Total Value Growth 2020-2025