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Toys "R" Us (Shanghai) Inc in Toys and Games (China)

  • ID: 2674562
  • Company Profile
  • Region: China, United States
  • 3 pages
  • Euromonitor International
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Toys “R” Us will follow the strategy of exploring consumption power in second and third tier cities by opening more new retail outlets. According to a company source, Toys “R” Us owned over 100 stores in 2016 nationwide and plans to keep expanding and bring its number of outlets to 200 within three years, with the company’s sales being boosted by the government’s two-child policy.

These Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
  • Get a detailed picture of the Toys and Games market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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June 2017

List of Contents and Tables:

Strategic Direction
Key Facts
Summary 1 Toys "R" Us (Shanghai) Inc: Key Facts
Summary 2 Toys "R" Us (Shanghai) Inc: Operational Indicators
Company Background
Internet Strategy
Private Label
Summary 3 Toys "R" Us (Shanghai) Inc: Private Label Portfolio
Competitive Positioning
Summary 4 Toys "R" Us (Shanghai) Inc: Competitive Position 2016
Note: Product cover images may vary from those shown
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