Health and Wellness Tourism in Italy

  • ID: 2702945
  • Report
  • Region: Italy
  • 9 pages
  • Euromonitor International
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In 2013 health and wellness tourism increased in current terms to reach value sales of €843 million. In particular, health and wellness tourism in Italy performed well over the review period, mainly from August onwards each year, and in particular during the Christmas holidays, thanks to various bank holidays which allowed Italians to take longer breaks.

The Health and Wellness Tourism in Italy report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest market size data 2009-2013, allowing you to identify the sectors driving growth. It identifies the leading companies and offers strategic analysis of key factors influencing the market - be they new legislative, technology or pricing issues. Background information on disposable income, annual leave and holiday taking habits is also included. Forecasts to 2018 illustrate how the market is set to change.

Product coverage: Medical Tourism, Spas.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Health and Wellness Tourism market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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HEALTH AND WELLNESS TOURISM IN ITALY

November 2014

LIST OF CONTENTS AND TABLES

Headlines
Trends
Prospects
Category Data
Table 1 Number of Hotel/Resort Spas: Units 2008-2013
Table 2 Health and Wellness Tourism Sales by Category: Value 2008-2013
Table 3 Forecast Health and Wellness Tourism Sales by Category: Value 2013-2018
Executive Summary
the Economy Continues To Negatively Impact Travel and Tourism in Italy
the Online Channel Is Booming
Strong Inbound Tourism Flows
Low-cost Carriers on the Rise
the Future for Travel and Tourism in Italy Is Bright
SWOT
Summary 1 Italy: SWOT
Demand Factors
Table 4 Leave Entitlement: Volume 2008-2013
Table 5 Holiday Takers by Age 2008-2013
Table 6 Seasonality of Trips: % Breakdown 2008-2013
Balance of Payments
Table 7 Balance of Tourism Payments: Value 2008-2013
Sources
Summary 2 Research Sources
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