Sociology was fundamental in defining the analytical boundaries of early media studies, from the study of news and communities to media effects and public opinion, in the first half of the last century. Since then, media sociology has experienced significant changes that have led to new theoretical questions and thematic priorities.
This book aims to reassess the past and present relationship between media studies and sociology. With original contributions from leading scholars,Media Sociology: A Reappraisal examines the significance of sociology for the study of media economics, industries, news, audiences, journalism, and digital technologies, and the links between media and race, gender, and class. As a whole, this much–needed volume takes a retrospective view to trace the evolution of media sociology and assess current research directions.
Introduction: Reappraising Media Sociology
Part I Media, Institutions, and Politics
1 Strategy Follows Structure: A Media Sociology Manifesto
2 Linking Media Sociology to Political Development in Trans–Legislative Democracies
3 Back to the Future? The Sociology of News and Journalism from Black and White to the Digital Age
Part II Media Industries and Audiences
4 Agency, Social Interaction, and Audience Studies
5 Media Industry Sociology: Mainstream, Critical, and Cultural Perspectives
6 The Political Economy of Media Work and Watching
Part III Media representations
7 When Media Representation Met Sociology
8 Too Little But Not Too Late: Sociological Contributions to Feminist Media Studies
Laura Grindstaff and Andrea Press
9 Media Sociology and the Study of Race
Ronald N. Jacobs
Part IV Digital Technologies, Self, and Society
10 Digital Media Technology and the Spirit of the New Capitalism: What Future for Aesthetic Critique ?
11 Mobile Communication and Mediated Interpersonal Communication
12 Sociology and the Socially Mediated Self