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Gear Up. Test Your Business Model Potential and Plan Your Path to Success

  • ID: 2785683
  • Book
  • 192 Pages
  • John Wiley and Sons Ltd
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Transform your business idea into a high potential venture

Big, bright and brilliant, Gear Up is an engaging and practical workbook for anyone looking to pursue a fresh business opportunity or grow an existing one. Developed at Harvard Business School and Stanford University, it′s a bootcamp with clear, easy–to–follow steps to test your business idea, assess its potential and make it work! Based on a revolutionary 9–component framework, Gear Up offers entrepreneurs, intrapreneurs, innovative executives and business students a toolkit to bring their ideas to life and transform them into high potential ventures.

Gear Up offers a useable business tool for assessing the needs of a business idea and helps you create a plan of action to promote business success. By working through the chapters of the book, you get to create a winning strategy based on recommendations tried and tested by executives around the world.

Gear Up offers:

– A step by step guide to help you build a foundation for your business opportunity

– Solid business framework formulated from entrepreneurs, academics and real life experience

– A highly practical workbook with visual, full–colour design and compelling layout

Gear Up also comes with educators′ support materials available at gearupventures.com

  • PowerPoint presentations with teaching notes
  • Online course materials
  • Course Schedule
  • Evaluation Forms
  • Certificate for students who complete the course

Coming soon! – An innovative, interactive digital toolkit

Gear Up Virtual Toolkit (powered by You Noodle): A digital platform where participants can present their enterprise idea, work through the framework, answering questions and get real–time feedback from their facilitator/educator. The tool will even generate a ready–made PowerPoint presentation at the end of the process!

Gear Up Mobile App (powered by We Chat): This app allows students to answer questions from their lecturers or vote in real–time from their phones within the classroom. The app promotes student engagement and class participation.

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CUSTOMERS 12

DELIGHT 30

CUSTOMER ACQUISITION 48

BUSINESS MODEL 68

PARTNERS 84

COMPETITORS 100

GO GLOBAL 116

TEAM 128

REALITY CHECk 142

SYNC YOUR GEARS 154

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Lena Ramfelt
Jonas Kjellberg
Tom Kosnik
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