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Kimberly-Clark SA in Tissue and Hygiene (Spain)

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Kimberly-Clark is focusing on developing value-added products within tissue and hygiene in Spain. After registering a decline in value sales earlier in the review period, when private label gained share at the expense of branded products, Kimberly-Clark posted growth in both 2015 and 2016, demonstrating how its products were aligned with the increasing demand for higher quality and premium products.

These Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Away-from-Home Tissue and Hygiene, Retail Tissue and Hygiene, Total Tissue and Hygiene.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Tissue and Hygiene market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
Note: Product cover images may vary from those shown
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March 2017

List of Content and Tables:

Strategic Direction
Key Facts
Summary 1 Kimberly-Clark SA: Key Facts
Summary 2 Kimberly-Clark SA: Operational Indicators
Competitive Positioning
Summary 3 Kimberly-Clark SA: Competitive Position 2016
Note: Product cover images may vary from those shown
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