UMSAMO: The New African Business Literacy (PDF E-book)

  • ID: 2903266
  • Book
  • Region: Africa
  • 243 pages
  • Knowledge Resources
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Umsamo is not merely a social or managerial philosophy, but also an explicit structure and process, for managers and organisations, if not also for politicians and social activists.

Umsamo is seen as a tool for shared direction, purpose and value, productive relationships and performance excellence which is beyond ubuntu for the twenty-first-century companies.

The potential that this book offers, through the concept of umsamo that underpins it, is to transcend philosophy and value to provide an overarching structure and process, one that will form the basis for a subsequent institutionalisation of African management.

It is a philosophy that emphasises meaningful engagement of employees – using one’s strengths to achieve optimal performance and business effectiveness Umsamo emphasises meaning, and creates a sense of family cohesion within the organisation.

It seeks to enhance the collective buy-in of employees from an empowered and motivated mindset and engender a genuine sense that their input matters. It is about underlining a gender-sensitive leadership style in which both the male (umnumzane) and female (umama), the pillars of the family, share responsibility and lead from the position of equality and mutual respect.

In the twenty-first century we are all global traders, and this creates rich opportunities for growth and success In order to capitalise on these opportunities, however, we must rely more on our own indigenous knowledge and expertise. The global village needs to learn from us, just as we also learn from them on a daily basis. We must sell them our “exclusive values”, which are guaranteed to inspire them to invest in our African country.
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Preface xi
- Introducing umsamo xi
- Ubuntu to Venturecom xii
- Ubuntu and Venturecom to umsamo xv

Acknowledgements xvii

About the author xix

Introduction xxi

THE STRUCTURE OF THIS BOOK xxiv

A HISTORIC OVERVIEW OF AFRICAN MANAGEMENT IN
SOUTH AFRICA

TODAY’S BUSINESS AND AFRICAN INDIGENOUS KNOWLEDGE
- Umuzi
- Ikhaya
- Iziko
- Amathongo

CHAPTER 1: THE NEW BUSINESS REALITY
11 Introduction
12 Reuel Khoza’s community concept of business
13 Interpretation of Reuel Khoza’s community concept of business
14 The gene pool model
15 Cultural topography model
Umsamo summary

CHAPTER 2: THE NEW BUSINESS LITERACY
21 Introduction
22 The concept of umsamo
23 Types of umsamo
231 Umsamo: Personal spirit
232 Umsamo: The family altar
24 The three pillars of umsamo
25 The importance of ikhaya and umuzi to umsamo
26 The relationships between ikhaya and umuzi
27 Amathongo: The guardianship
28 Types of ancestors (amathongo)
29 The ancestral rituals
291 Rituals for amathongo
292 The amadlozi rituals/ceremonies
210 Relevance of umsamo in our lives
211 Managing the three pillars of umsamo
Umsamo summary

CHAPTER 3: THE SEVEN UNIVERSAL GUARDIAN SPIRITS OF
UMSAMO
31 Introduction
32 The Seven Universal Guardian Spirits
321 U-Ma – creativity and nature
322 SoDume – destiny and rebith
323 Nomkhubulwane – sensuality and fertility
324 uSomandla – virility and power
325 Mlenzemunye – vitality and change
326 Nomhoyi – sexuality and nurturing
337 Mvelinqangi – centrality and balance
33 The Seven Spirits and enterprise
Umsamo summary

CHAPTER 4: UMSAMO AND BUSINESS
41 Introduction
42 The systems view of business
43 Business concept
44 The bases of a business
45 Functional similarities between umsamo and business
451 Umsamo
452 Business
Umsamo summary

CHAPTER 5: BUSINESS MANAGEMENT THROUGH THE PHILOSOPHY OF
UMSAMO
51 Introduction
52 The core: Ubuntu versus umsamo
521 Interdependence
522 Spirit of man
523 Morality
524 Totality
53 The three pillars of umsamo in business management
531 Umuzi
532 Umuzi flow in the corporate world
533 Ikhaya
534 Ikhaya flow in the corporate world
Umsamo summary

CHAPTER 6: UMSAMO AND ORGANISATIONAL STRUCTURE
61 Introduction
62 Organisational structures in business management
63 Personnel and organisational structure within the umsamo
philosophy
64 Umsamo philosophy and personnel placement in the
organisational structure
65 Managing such placements based on the umsamo philosophy
66 FNB’s structure of value creation through the application
of umsamo
Umsamo summary 120
CHAPTER 7: UMSAMO AND THE AFFIRMATIVE ACTION MODEL
71 Introduction
72 Implementation of affirmative action with the aid of the
umsamo philosophy
73 Affirmative action, umsamo and political relevance
Umsamo summary

CHAPTER 8: UMSAMO AND THE EMPOWERMENT OF WOMEN
81 Introduction
82 The power of women in the African spiritual context
83 Umama in the African context
84 The empowerment of women
85 Placement of omama within the organisational structure
Umsamo summary

CHAPTER 9: UMSAMO AND BLACK ECONOMIC EMPOWERMENT
91 Introduction
92 BEE in the African context
93 BEE within the umsamo philosophy
94 The Sasol Inzalo Share Scheme as an application of an umsamo
BEE philosophy
95 The four roles of umsamo in the case of Sasol’s Inzalo Ordinary
Shares
951 The grounding role of stewardship: amathongo
(guardianship)
952 The emergent role of catalyst: iziko (renewal)
953 The navigating role of the company: umuzi (direction)
954 The effective role of facilitator: ikhaya (nourishment)
96 The role of integration: Umsamo as a whole
97 Lessons from the Sasol Inzalo Ordinary Shares case
Umsamo summary

CHAPTER 10: APPLICATION OF UMSAMO IN AN ACADEMIC
PROGRAMME
101 Introduction: Education to knowledge and value creation
1011 Identity and transformation
1012 U – exogenous / I – indigenous
102 People and organisations: Umsamo
1021 From amathongo (stewardship) to ikhaya (facilitation)
1022 The four umsamo roles
1023 Flows and fields: Effecting role of the facilitator
(civic community)
103 Transformational processes
1031 Amathongo: Grounding in natural and societal value
1032 Iziko: Cultural and spiritual emergence and renewal
1033 Umuzi (knowledge creation): Navigating through
functions and form
1034 Venturing West: Producing an effective result: Ikhaya
(nourishment)
104 Programme for knowledge and value creation
1041 Modular overview
105 Transformational projects
1051 Project fields and flow
106 Conclusion
Umsamo summary

CHAPTER 11: THE PATH TO UMSAMO LITERACY 191
111 Introduction
112 The new era
113 Moving away from the West
114 Umsamo’s shared vision and values
Umsamo summary

Glossary

Works cited
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