The Outside Edge. How Outsiders Can Succeed in a World Made by Insiders

  • ID: 3048823
  • Book
  • Region: Global
  • 216 Pages
  • John Wiley and Sons Ltd
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This is a timely book from the bestselling author of What's Stopping You?

Our culture celebrates outsiders while in reality slamming the door in their face. The modern world craves innovation while alienating original thinkers. It encourages creativity while shutting out all but a privileged few from individualistic expression. What a waste!


Yet achieving great things as a genuine outsider is possible. Outsiders can find their own way succeeding without compromising their individuality. They just need to forge an edge.

The Outside Edge is the book for those that feel like they don't belong the misfits, many with strong untapped talents and potential. It's a recipe for positively directing their insecurity, awkwardness and role–confusion towards a meaningful future, shaped and pursued on their own terms.

The Outside Edge helps you to:

- Identity and understand the causes of feeling like an 'outsider'
- Accept yourself while focusing on 'finding meaning' for your life
- Motivate yourself using strong goals, often harnessing creativity
- Acquire the skills needed to succeed on your own terms
- Avoid pitfalls such as poor judgement, negativity and extremism

'This is not another quaint book about how outsiders have an edge. This is a subversive manual for how outsiders can carve an edge for themselves with hard work, creativity and the right mental framework'
Ryan Holiday, bestselling author of The Obstacle Is The Way

'This is an excellent read packed with both cautionary tales and optimistic insight, for anyone who's ever felt on the periphery'
Helena Pozniak, life–skills writer for the Daily Telegraph, The Guardian and The Independent
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Introduction: Debunking the Outsider Myth 1

Part One: The Making of an Outsider 11

1 The Misfits 13

2 The Crisis of Identity 25

3 Adolescence, Family and Opportunity 35

4 Existentialism and the Need for a Purpose 47

Part Two: The Rebel with a Cause 59

5 Finding Meaning 61

6 The Pursuit of Excellence 73

7 The Entrepreneurial Spirit 83

Part Three: Edge Ahead 95

8 Developing Our Creativity 97

9 Learning to Pitch 109

10 Getting Strategic 121

11 Using Judgement 133

Part Four: The Wrong Voices 145

12 Avoiding Negativity 147

13 The Danger of Extremism 159

14 Utilizing (Constructive) Sociopathy 171

Conclusion: An Extraordinary Vantage Point 183

10 Rules for Outsiders to Obey 191

Bibliography 195

About Robert Kelsey 201

Index 203
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"Kelsey's book is a welcomed dose of realism in the current zeitgeist of counterproductive David vs Goliath thinking of the Malcolm Gladwell variety" (Elite Business, April 2015)
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