LAJ Marketing Philippines Inc in Toys and Games (Philippines)

  • ID: 3085292
  • Company Profile
  • Region: Philippines
  • 28 pages
  • Euromonitor International
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LAJ Marketing Philippines Inc is the exclusive distributor of Lego construction toys in the Philippines. In 2015, it opened the first official LEGO Certified Store in Manila. Going forward, the company plans to open new stores in other parts of the Philippines. The expansion is part of the company’s plan to foster brand equity of Lego, on top of its active participation in event sponsorship.

These Local Company Profiles are a concise set of briefings detailing the strategic direction taken by a company. Discover key contact details, the company background and their competitive positioning through this collection of snapshot company profiles.

Product coverage: Traditional Toys and Games, Video Games.

Data coverage: market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?
- Get a detailed picture of the Toys and Games market;
- Pinpoint growth sectors and identify factors driving change;
- Understand the competitive environment, the market’s major players and leading brands;
- Use five-year forecasts to assess how the market is predicted to develop.
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LAJ MARKETING PHILIPPINES INC IN TOYS AND GAMES (PHILIPPINES)

September 2016

LIST OF CONTENTS AND TABLES

Strategic Direction
Key Facts
Summary 1 LAJ Marketing Philippines Inc: Key Facts
Competitive Positioning
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