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Connected Vehicle Survey of Consumers: In-vehicle Wireless Broadband

  • ID: 3099219
  • Report
  • November 2014
  • Region: Global, United States
  • Compass Intelligence
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'Connected Vehicle Survey of Consumers: In-vehicle Wireless Broadband' believes there are vast opportunities for companies across the entertainment, media, retail, electronics, telematics, service, and vehicle ecosystem marketplace that are yet to be understood, monetized, developed, and captured. In-vehicle wireless broadband car solutions have been strongly focused around the automotive manufacturer, vehicle aftermarket, and insurance industry specifically gathered from the vehicle's standard connector (OBD II, in-dash, telematics), yet there is untapped potential in a range of additional services for the consumer including drivers and passengers. This study will uncover the needs and wants of consumers, thus providing a roadmap for market participants.

Sources: Our segment and market forecasts, which include business expenditures, market demographics, and usage and adoption statistics are built using multiple sources, including proprietary research. These sources include, but are not limited to, secondary research, government data and statistics (e.g. Department of Commerce, Federal Communication Commission, Bureau of Labor Statistics and US Census Bureau), primary research, vendor-based research and in-depth interviews with key decision-makers, where relevant. We select data sources to provide greatest degree of perspective on each market or segment, in addition to the highest level of data accuracy, stability, and consistency over time.
Note: Product cover images may vary from those shown
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- Introduction
- Getting Perspectives from the Consumer Market
- End-user Behaviors
- End-user Music Listening Behavior
- End-user Music Listening Behavior
- End-user Wants and Needs
- In-vehicle Advertising
- Transferable Services
- Fee Willing to Pay
- Level of Importance
- Mobile Service in Vehicle
- Threat of Churn
- Final Thoughts
Note: Product cover images may vary from those shown