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Air Care in India

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    Report

  • 18 Pages
  • February 2023
  • Region: India
  • Euromonitor International
  • ID: 323736
In 2022, air care is set to see a second year of current value growth, with the category seeing full recovery from the pandemic-related decline in 2022. Odour neutralisers remained the largest air care category in 2022, and also saw the highest current value growth rate, driving the overall growth of air care in India. A wide range of consumers perceive such products as essential, which has allowed the category to remain popular and growing in India.

The analyst's Air Care in India market report offers a comprehensive guide to the size and shape of the market at a national level. It provides the latest retail sales data (historic date range), allowing you to identify the sectors driving growth. It identifies the leading companies, the leading brands and offers strategic analysis of key factors influencing the market - be they new product developments, packaging innovations, economic/lifestyle influences, distribution or pricing issues. Forecasts to 2027 illustrate how the market is set to change.

Product coverage:

Candle Air Fresheners, Car Air Fresheners, Electric Air Fresheners, Gel Air Fresheners, Liquid Air Fresheners, Other Air Care, Spray/Aerosol Air Fresheners.

Data coverage:

market sizes (historic and forecasts), company shares, brand shares and distribution data.

Why buy this report?

  • Get a detailed picture of the Air Care market;
  • Pinpoint growth sectors and identify factors driving change;
  • Understand the competitive environment, the market’s major players and leading brands;
  • Use five-year forecasts to assess how the market is predicted to develop.

Table of Contents

AIR CARE IN INDIA

KEY DATA FINDINGS

2022 DEVELOPMENTS
  • Odour neutralisers remain popular, amidst strong reach and habit persistence
  • Inflationary pressure hampers the recovery of air care categories perceived as discretionary
  • Companies focus on gel format to further drive consumer demand for air care
PROSPECTS AND OPPORTUNITIES
  • Move beyond functional benefits to drive demand in air care
  • Leaders set to maintain their positions, but price-consciousness will support sales of private label products
  • Focus on natural ingredients and local fragrances to offer opportunities
CATEGORY DATA
  • Table 1 Sales of Air Care by Category: Value 2017-2022
  • Table 2 Sales of Air Care by Category: % Value Growth 2017-2022
  • Table 3 Sales of Air Care by Fragrance: Value Ranking 2020-2022
  • Table 4 NBO Company Shares of Air Care: % Value 2018-2022
  • Table 5 LBN Brand Shares of Air Care: % Value 2019-2022
  • Table 6 Forecast Sales of Air Care by Category: Value 2022-2027
  • Table 7 Forecast Sales of Air Care by Category: % Value Growth 2022-2027
HOME CARE IN INDIA

EXECUTIVE SUMMARY
  • Home care in 2022: The big picture
  • 2022 key trends
  • Competitive landscape
  • Retailing developments
  • What next for home care?

MARKET INDICATORS
  • Table 8 Households 2017-2022
MARKET DATA
  • Table 9 Sales of Home Care by Category: Value 2017-2022
  • Table 10 Sales of Home Care by Category: % Value Growth 2017-2022
  • Table 11 NBO Company Shares of Home Care: % Value 2018-2022
  • Table 12 LBN Brand Shares of Home Care: % Value 2019-2022
  • Table 13 Distribution of Home Care by Format: % Value 2017-2022
  • Table 14 Distribution of Home Care by Format and Category: % Value 2022
  • Table 15 Forecast Sales of Home Care by Category: Value 2022-2027
  • Table 16 Forecast Sales of Home Care by Category: % Value Growth 2022-2027
DISCLAIMER

SOURCES
  • Summary 1 Research Sources